Marketing Event Management

TEKsystemsSanta Clara, CA
$25 - $30Onsite

About The Position

Join the Executive Briefing Program team as a Briefing Coordinator (Senior Analyst), where you will help deliver seamless, high-impact customer engagements across global Executive Briefing Centers. This program brings together customers, executives, and technologists to address complex business challenges through curated, strategic conversations and world-class experiences. This role supports a strategic initiative focused on accelerating AI adoption and positioning the organization as a trusted advisor to enterprise customers. The program delivers high-impact engagements for business leaders and decision-makers shaping long-term AI strategy. The Program Coordinator plays a critical role in executing these engagements and extending their impact through follow-on executive interactions, including 1:1 briefings at Executive Briefing Centers.

Requirements

  • 3–5+ years of experience in event program management, executive briefings, or field marketing
  • Experience supporting B2B technology events or enterprise customer engagements
  • Proven ability to manage end-to-end event logistics (registration, content coordination, onsite execution)
  • Experience working with cross-functional stakeholders (sales, marketing, partners)
  • Ability to drive post-event follow-up and support pipeline development activities
  • Strong organizational, project management, and communication skills
  • Proficiency with event tools (e.g., Cvent) and Microsoft 365 (Teams, SharePoint, Excel, PowerPoint)
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment

Nice To Haves

  • Digital marketing
  • Event management & event program management
  • Field marketing
  • Event logistics & planning
  • Communication
  • Pipeline development
  • Microsoft Office / M365
  • Cvent

Responsibilities

  • Partner with program coordinators to manage event logistics, including content readiness, registration processes, and onsite execution
  • Own and manage event platforms (e.g., Cvent), including building registration pages, tracking attendee engagement, and supporting campaign performance
  • Develop and manage customer invitations and social media campaigns
  • Oversee event technology readiness (hardware, software, demo environments) and serve as the onsite technical point of contact
  • Maintain documentation, standard operating procedures, and continuously improve tools and event experiences
  • Track and report on conversion metrics, including pipeline contribution and business impact from events to executive engagements
  • Coordinate regional content updates and localization across multiple languages (e.g., French Canadian, Spanish, Portuguese)
  • Maintain program operations, including SharePoint updates, event calendars, planning documentation, and required reporting artifacts
  • Partner with sales teams, stakeholders, and program consultants to identify high-value attendees and post-event opportunities
  • Drive conversion of event engagements into 1:1 executive briefings
  • Coordinate briefing intake, scheduling, and pre-brief alignment to ensure clear objectives and strong customer relevance
  • Support agenda development and ensure consistency of messaging across event and briefing experiences
  • Support Executive Briefing Center logistics, including room readiness, materials preparation, and coordination across teams
  • Act as a liaison across sales, marketing, and partner teams to ensure alignment and seamless execution
  • Deliver reporting across event performance, attendee engagement, and pipeline impact
  • Provide onsite support as needed, including attendee check-in, agenda flow, and real-time issue resolution
  • Collaborate effectively in a fast-paced, cross-functional environment

Benefits

  • Medical, dental & vision
  • Critical Illness, Accident, and Hospital
  • 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
  • Life Insurance (Voluntary Life & AD&D for the employee and dependents)
  • Short and long-term disability
  • Health Spending Account (HSA)
  • Transportation benefits
  • Employee Assistance Program
  • Time Off/Leave (PTO, Vacation or Sick Leave)
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