Marketing and Business Development Analyst (Law Firm Experience)
SourcePro Search•Newark, NJ
•Onsite
About The Position
SourcePro Search is partnering with a leading law firm to find a Marketing and Business Development Analyst to join their high-performing Marketing Department. This strategic role is ideal for a data-savvy, research-driven professional who thrives at the intersection of analytics, market intelligence, and business growth strategy.
Requirements
- Bachelor’s degree
- 3–5 years’ experience in marketing, business development, or analytics
- Professional services experience (law firm, accounting, consulting) strongly preferred
- Exceptional writing, proofreading, and editing skills
- Highly organized, detail-oriented, and able to manage multiple projects under tight deadlines
- Advanced skills in Microsoft Excel and PowerPoint
- Strong interpersonal skills and ability to work both independently and in a collaborative team setting
Nice To Haves
- Familiarity with Nexl, Foundations, Bloomberg Law, and Dun & Bradstreet a plus
Responsibilities
- Conduct in-depth market research and competitive intelligence to identify trends, target opportunities, and support practice group growth strategies
- Create detailed client, prospect, and industry intelligence reports to inform business development efforts
- Track and analyze legal market developments, competitor activities, and industry-specific opportunities
- Leverage data and analytics to support strategic marketing and business development initiatives
- Maintain and enhance the firm’s CRM and experience databases, ensuring accurate matter reporting and data integrity
- Assist in RFPs, proposals, and pitch materials, ensuring alignment with firm brand and strategic goals
- Develop new marketing collateral to promote the firm’s services to targeted audiences
- Manage and track outreach campaigns using the firm’s CRM system, measuring engagement and results
- Produce impactful submissions for legal rankings and awards, collaborating with PR partners when needed
- Partner closely with attorneys and practice leaders to execute targeted business development initiatives
- Provide backup support during team absences or high-volume workload periods
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
