Freelance Marketing Analyst

Bader RutterMilwaukee, WI
Hybrid

About The Position

Bader Rutter is a leading B2B full-service marketing and advertising agency. We do more than measure marketing. We unlock insights that drive better, smarter and braver decisions. If you’re a data storyteller who loves turning numbers into action, this freelance marketing analyst opportunity is for you. Support a collaborative, curious team for which data and creativity work hand in hand to shape meaningful outcomes for our clients.

Requirements

  • 3-4 years of experience in marketing analytics
  • Bachelor’s degree in math, statistics, marketing, computer science, economics or a related field (or equivalent experience)
  • Proficiency in Tableau, SQL and Python a must
  • Strong consulting and communication skills — you’re confident presenting to technical and nontechnical audiences
  • Experience working with relational databases and navigating marketing performance across digital ecosystems
  • Passion for experimentation, optimization and continuous learning

Responsibilities

  • Analyze multichannel marketing performance — across paid media, search, social, email and web — to drive optimization and uncover meaningful insights.
  • Partner with media, creative, account and strategy teams to create smart measurement strategies rooted in business outcomes.
  • Provide thought leadership through strategic point of views and performance analytics best practices.
  • Present and provide counsel to clients and internal stakeholders with confidence and leadership presence.
  • Coach fellow analysts and collaborate across teams to elevate our work.
  • Work hands-on with databases and tools to run custom analyses using SQL and Python and visualization platforms like Tableau.
  • Translate data into compelling, digestible recommendations for clients and internal teams alike.
  • Stay current with client-specific martech stacks, AI tools, and digital analytics platforms like Google Analytics or Adobe Analytics.

Benefits

  • Freelance engagement of 20-30 hours per week, ongoing, based on needs
  • Opportunity to work across a wide range of industries and marketing challenges
  • Supportive and inclusive culture where analytics plays a critical role in shaping our work
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