Digita Marketing Associate - Freelance, Remote

Magic

7h•Remote

About The Position

Our client is a mission-driven, tech-forward education company creating engaging tools that make financial literacy accessible to everyone. Their flagship product is a modern board game that teaches real-world money skills to families, students, and underserved communities, enhanced by AI-powered learning experiences. They are preparing for broader production and launch and rely on high-impact digital content to fuel growth. Why does this role exist? The client is hiring a part-time Digital Marketing Associate to turn content into revenue: editing short-form video, managing social channels, and executing outreach that drives sales. This role also exists to fix and optimize their existing HubSpot setup, ensuring automations, segmentation, and email campaigns support lead generation and nurturing. The immediate objective is to increase qualified leads and sales—aiming to at least double the cost of the role—while building a consistent, brand-aligned content engine. The Impact you’ll make

Requirements

Proven short-form video editing experience for TikTok/IG Reels/YouTube Shorts using CapCut; portfolio/samples required
Hands-on HubSpot Marketing experience (campaigns, lists/segmentation, building/fixing automations)
Social media management across TikTok, Instagram, Facebook, YouTube, and LinkedIn with content calendars
Canva proficiency for on-brand social graphics and marketing materials; basic audio editing for promo/podcast clips
Strong written English for captions/copy; availability and responsiveness M–F, 10am–2pm CST
Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
Internet speed of at least 40MBPS
Headset with an extended mic that has noise cancellation and a webcam
Back-up computer and internet connection
Quiet, dedicated workspace at home

Nice To Haves

Shopify familiarity is a nice-to-have for coordinating product updates and tracking (not a primary responsibility)

Responsibilities

Edit short-form videos for TikTok, Instagram Reels, and YouTube Shorts using CapCut (including subtitles and on-brand styling)
Edit audio for promotional clips and podcasts
Create graphics for posts and marketing materials in Canva
Build content calendars and manage posting schedules across TikTok, Instagram, Facebook, YouTube, and LinkedIn
Write compelling captions, post copy, and hashtag strategies; maintain a consistent brand voice
Track engagement metrics and iterate content strategy based on performance
Conduct outreach to influencers, schools, universities, and industry partners via social and email; light calling is a plus
Build and manage lead lists and simple outreach sequences to book demos/meetings
Collaborate with internal stakeholders to align outreach with launches, events, and promotions
Create and manage email campaigns in HubSpot, including segmentation, A/B tests, and list hygiene
Build and maintain marketing automation workflows; audit, fix, and optimize existing automations with known errors
Support lead generation and nurturing funnels; monitor performance and improve open and click rates
Repurpose content into revenue-driving assets (promo clips, one-pagers, short case studies/testimonials)
Coordinate UTM/trackable links for campaigns and report weekly on funnel metrics
Support product drops, promotions, partnerships, and school/organization outreach initiatives