Market Research Analyst - For Future Consideration

National Research Group•New York, NY
•$62,000 - $70,500•Remote

About The Position

NRG is accepting applications for future Market Research Analyst opportunities across its client services teams. Analysts support qualitative and quantitative research projects for clients in entertainment, technology, gaming, sports, lifestyle, and related sectors. The work can involve research design, questionnaire and discussion guide development, data analysis, and communicating findings through clear, actionable, visual, and story-driven reports. Typical studies include concept evaluation, brand studies, content optimization tests, messaging and positioning evaluation, creative materials tests, market sizing, and segmentation. Responsibilities and project specifics may vary with hiring needs.

Requirements

  • A B.A. or B.S. in Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics, or a related field.
  • Strong written and verbal communication skills, with the ability to communicate clearly and succinctly.
  • Comfort working with structured and unstructured data to identify trends and insights.
  • Ability to manage time and multiple competing priorities, stay organized, and meet deadlines.
  • Strong attention to detail and commitment to quality control.
  • Collaborative approach and ability to work effectively with colleagues and teams, including remotely.
  • Self-motivation, initiative, problem-solving ability, curiosity, and willingness to learn.
  • Interest in entertainment, technology, gaming, sports, and/or lifestyle sectors and a desire to keep up with industry trends.

Nice To Haves

  • Prior internship or work experience in market research or consumer insights.
  • For recent graduates without relevant work experience, academic research experience such as primary survey research, experimental psychology studies, social media analysis, or ethnographic research.
  • Experience visualizing data with tools such as Excel, PowerPoint, Google Docs, and Google Slides.
  • Familiarity with statistical significance testing, correlation analysis, multivariate analysis techniques such as cluster or segmentation analysis, conjoint analysis, or discrete choice analysis.
  • Experience with statistical software packages such as SPSS or Q.
  • Additional degrees.

Responsibilities

  • Support all phases of quantitative and qualitative research projects, including research design, questionnaire and discussion guide development, data analysis, and storytelling.
  • Contribute to studies such as concept evaluation, brand studies, content optimization tests, messaging and positioning evaluation, creative materials tests, market sizing, and segmentation.
  • Help maintain quality control throughout the research lifecycle, including checking survey programming logic, proofing questionnaires, checking numbers, and proofreading reports and presentations for accuracy.
  • Coordinate with internal and external operations teams, including programming, fieldwork, facilities, moderators, and data processing, to advance projects on stringent timelines.
  • Help translate data into clear, actionable insights and recommendations through visual, creative, and story-driven reports.

Benefits

  • Flexible and remote work, with optional use of offices in Culver City or New York.
  • Unlimited paid time off, volunteer days, and recharge days, including a full office closure during the week of Christmas and New Year's.
  • Medical, dental, and vision insurance plans.
  • 401(k) with company match.
  • Paid parental leave.
  • Regular performance evaluations with opportunities for promotions and merit increases.
  • Educational and training reimbursement and other training and professional development opportunities.
  • Employee perks program with discounts on travel, hotels, cars, fitness, movie tickets, and more.
  • Resources for mental health, inclusive care, and family building.
  • Company-wide employee recognition program.
  • Regular team and company events and activities, including annual summer and holiday parties.
  • Pet-friendly headquarters and pet insurance options.
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