Market Research Analyst or Senior Analyst, Technology Practice

National Research Group • New York, NY

4d • $62,000 - $78,000 • Remote

About The Position

NRG is seeking a Research Analyst or Senior Analyst to join its Technology research practice, collaborating with influential brands shaping the future of technology. The role supports projects across the full research lifecycle, from survey design through report delivery, and covers quantitative and qualitative research on topics such as emerging technology, product development, AI, and content strategy. The analyst translates findings into clear, actionable insights and story-driven reports, ensures quality throughout project work, and partners with internal teams to deliver projects on tight timelines. The role also uses AI-enabled approaches to enhance the speed, scale, and depth of insight generation.

This is a full-time, exempt position. NRG offers flexible/remote work with optional office use in Culver City and New York. The target U.S. base compensation range is $62,000–$78,000, with actual compensation influenced by factors including skills, experience, and location.

Requirements

• Prior internship or work experience in market research or consumer insights.
• Ability to connect research findings into clear, compelling narratives in reports, presentations, and client discussions.
• Curiosity about consumer behavior and changes in audiences, technology, and content strategy.
• Ability to translate consumer insights into strategic implications for technology clients.
• Problem-solving skills and a proactive approach to challenges.
• Comfort working with structured and unstructured data to identify trends and insights.
• Experience visualizing data with tools such as Excel and PowerPoint.
• Experience using AI tools and thoughtful judgment about how AI can enhance, rather than replace, insight work.
• Self-motivated and proactive, with a focus on completing work well and anticipating next steps.
• Excellent verbal communication skills and the ability to communicate clearly and succinctly.
• Strong attention to detail and commitment to quality control and accurate reporting.
• Ability to collaborate effectively within and across teams, welcome feedback, and learn and grow.
• B.A. or B.S. in Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics, or a related field.

Nice To Haves

• Familiarity with statistical significance testing, correlation analysis, multivariate analysis techniques such as cluster or segmentation analysis, conjoint analysis, or discrete choice analysis.
• Experience with SPSS, Q, or advanced analytics.
• Additional degrees.

Responsibilities

• Support all phases of quantitative and qualitative research projects, including research design, questionnaire and discussion guide development, data analysis, and storytelling.
• Contribute to projects involving concept evaluation, brand studies, content optimization tests, messaging and positioning evaluation, creative materials tests, market sizing, and segmentation.
• Translate data into clear, actionable insights and recommendations through visual, creative, and story-driven reports.
• Help drive quality control throughout the research lifecycle, including checking survey programming logic, proofing questionnaires, checking numbers, and proofreading reports and presentations.
• Partner with programming, fieldwork, data processing, and design teams to keep projects moving forward on tight timelines.
• Leverage AI-enabled approaches to enhance the speed, scale, and depth of insight generation across research and storytelling.

Benefits

• Flexible/remote work with optional use of offices in Culver City and New York.
• Unlimited PTO, volunteer days, recharge days, and a full office closure during the week of Christmas and New Year’s.
• Medical, dental, and vision insurance plans.
• 401(k) with company match.
• Generous paid parental leave.
• Regular performance evaluations with opportunities for promotions and merit increases.
• Educational and training reimbursement plan, plus other training and professional development opportunities.
• Employee perks program with discounts on travel, hotels, cars, fitness, movie tickets, and more.
• Resources for mental health, inclusive care, and family building.
• Company-wide employee recognition program.
• Regular team and company events and activities, including annual summer and holiday parties.
• Pet-friendly headquarters and pet insurance options.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level