Market Development Representative - Illinois - Rockford, IL
About The Position
The Market Development Representative partners with off-premise accounts—including grocery, convenience, and liquor stores—to achieve volume and distribution sales goals for Sazerac brands across an assigned territory. The role develops and manages solutions to grow assigned accounts and brand market share, uses consumer and category trends to educate customers and support sales, and leads distributor execution in stores. The representative implements distribution, merchandising, display, and retail promotional programs; builds productive relationships with customers; and serves as a communication lead among customers, wholesalers, and internal teams. Performance is monitored against established KPIs.
Requirements
- Bachelor’s degree or equivalent experience.
- At least 1 year of professional field sales experience in the alcohol-beverage or CPG industries.
- New college graduates must have a sales or marketing internship, a full- or part-time sales role (preferably in CPG), and/or sales competition experience.
- Proven volume achievements and ability to deliver on distribution and retail promotional goals.
- Demonstrated successful use of sales data analytics and tools to drive sales results, identify market trends, and produce measurable results.
- Valid driver’s license and ability to travel within the assigned territory.
- Flexibility to work non-traditional hours, including evenings and weekends.
- Live in or near the territory.
- Ability to personally cover ordinary and essential business expenses, which will be promptly reimbursed.
- Must obtain a solicitor’s permit in any state.
Responsibilities
- Implement and manage solutions to grow assigned accounts and increase Sazerac brands’ market share.
- Use consumer and category trends to educate customers, address challenges, and support sales.
- Lead distributors in in-store selling, marketing, and account execution.
- Help achieve volume objectives for core brands in the portfolio.
- Implement and execute programs for distribution, merchandising, displays, and retail promotions.
- Build mutually valuable relationships with assigned customers by understanding their needs and requirements.
- Coordinate communication among key customers, wholesalers, and internal teams.
- Monitor established KPIs to ensure goals are met.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
- Paid time off
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
