Market Development Manager

FloodGate Medical•Tampa, FL
•Onsite

About The Position

Fesarius Therapeutics is seeking a Market Development Manager (MDM) to build and accelerate the Greater Los Angeles market from the ground up. This role is responsible for driving awareness, trial, adoption, and utilization of Fesarius technology across plastic surgery and additional surgical specialties. The MDM will act as a hunter, focusing on developing new physician relationships, working the OR board, identifying cases, and converting hospital access into revenue growth. The majority of time will be spent in hospitals and operating rooms, supporting cases, developing physician champions, and expanding the company's footprint. The role offers support from leadership, existing agents, physician relationships, peer-to-peer programs, clinical resources, and a marketing infrastructure. This is an opportunity for a surgical device representative to remain hands-on in the field with a clear path to broader commercial leadership. The role initially operates under an MBO-based compensation structure.

Requirements

  • Bachelor’s degree preferred
  • Several years of medical device or surgical sales experience preferred
  • Current or recent experience working in the operating room required
  • Demonstrated success in a quota-carrying sales environment, with a track record of achieving or exceeding goals
  • Experience calling on physicians and clinical stakeholders, with a strong understanding of surgical workflows and hospital environments
  • Demonstrated ability to prospect and develop new business
  • Valid driver’s license and reliable transportation
  • A Hunter — Energized by finding the next opportunity. Does not wait for a physician to call — actively looks for cases, physicians, departments, and accounts where the technology can create value.
  • A Field Operator — Comfortable being in the hospital, working the OR schedule, supporting cases, and talking to physicians throughout the day.
  • A Market Builder — Enjoys entering a market with significant white space and figuring out how to create demand, develop relationships, and establish a repeatable commercial strategy.
  • A Relationship Builder — Existing physician relationships are helpful, particularly within plastic surgery and other relevant specialties, but relationships alone will not determine success. The ability to build new relationships and generate business independently is critical.
  • A Team Player — Works closely with Fesarius leadership and existing independent agents. The goal is to build the market collaboratively rather than create competition between the MDM and independent representatives.
  • Confidence & Communication — Confident walking into a hospital and engaging physicians they do not already know. Strong communication, presentation, and interpersonal skills; able to learn complex clinical and technical concepts quickly.
  • Ownership & Organization — Strong organizational skills, the ability to manage multiple accounts and opportunities simultaneously, and a high level of personal accountability. Comfortable operating in a fast-paced startup environment.
  • Willingness to spend the majority of working time in the field and inside hospitals rather than behind a desk
  • Ability to work in the operating room environment, including early-morning and same-day case coverage
  • Ability to travel throughout the assigned territory by car, and periodically support opportunities elsewhere on the West Coast
  • Must be able to obtain and maintain vendor credentialing at all key accounts within the territory

Nice To Haves

  • Direct skin-substitute or wound-care experience is not required — Fesarius will train the right surgical sales professional on the product and clinical application
  • Relevant surgical call points include plastic surgery, orthopedics, orthopedic trauma, podiatry / foot & ankle, general surgery, vascular surgery, burn, extremities, surgical wound care, and other surgical medical device specialties
  • What matters most is the combination of OR experience, surgical selling ability, work ethic, competitiveness, and willingness to create business from the ground up — not a specific therapeutic area

Responsibilities

  • Own the development of the Greater Los Angeles market — accountable for increasing physician adoption, case volume, account utilization, and revenue
  • Build and execute a territory strategy focused on identifying high-value accounts, physicians, procedures, and growth opportunities
  • Help convert existing hospital approvals and access into actual physician utilization and revenue
  • Develop new accounts and opportunities throughout Southern California, including additional markets where the candidate has relevant relationships or commercial opportunity
  • Maintain a disciplined pipeline of physician prospects, evaluations, cases, and account-development opportunities
  • Participate in the development of quarterly business objectives and MBOs tied to market-development activity and revenue growth
  • Spend significant time in the field and inside hospitals, developing new relationships and creating demand for Fesarius technology
  • Work directly in the OR environment — reviewing case schedules and identifying opportunities to support cases and introduce the technology to additional physicians
  • Review hospital schedules and case boards to identify opportunities for same-day and future case support
  • Support physicians through initial evaluations and early cases, helping convert interest into consistent utilization
  • Develop relationships with plastic surgeons and expand into additional surgical specialties including orthopedics, orthopedic trauma, podiatry, general surgery, vascular surgery, and other relevant call points
  • Identify physicians who may benefit from the technology and proactively create opportunities for evaluation and adoption
  • Conduct physician outreach through in-person meetings, lunches, dinners, educational programs, virtual meetings, and other relationship-building activities
  • Coordinate peer-to-peer education and physician-to-physician opportunities, including connecting prospective users with company leadership and clinical experts
  • Build relationships with physicians who are not currently familiar with the technology and develop them into advocates and repeat users
  • Identify additional users within existing hospitals and systematically expand the company’s footprint beyond the initial physician relationship
  • Partner with existing independent agents and leverage their hospital access, relationships, and health-system knowledge while independently developing new business
  • Work collaboratively with the existing Los Angeles/San Diego agent to maximize opportunities within accounts where Fesarius already has access
  • Communicate market intelligence, physician feedback, competitive activity, and account opportunities to leadership
  • Take ownership of the market and continuously identify opportunities to increase utilization and expand Fesarius’ presence

Benefits

  • Health, dental, and vision coverage through Blue Cross Blue Shield, with the company covering the large majority of the premium
  • EAP included
  • 401(k) plan
  • Two weeks vacation, with flexibility typical of a field sales role
  • Company laptop and full commercial toolset, including Acuity MD and HubSpot
  • Equity participation may be available — to be confirmed
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