Managing Director, Data & Technology

Adelphi Group•New York, NY
•$150,000 - $250,000•Hybrid

About The Position

The Data and Technology Consulting group empowers clients to improve their businesses by better understanding and activating target audiences to drive growth. The group guides clients through adopting advances in the complex marketing and advertising technology ecosystem while navigating an evolving privacy landscape. Omnicom Media Group is building a consulting team to support clients' digital transformation journeys and act as a trusted advisor. The Managing Director provides consultative and strategic guidance to agency account teams and clients on leveraging technology and data to outpace competitors in a privacy-compliant way. The role delivers high-quality guidance rooted in client business value and oversees projects involving advertising and marketing technologies, including identity, data infrastructure, and first-party data. Success requires collaboration with agency media, operations, and technology stakeholders, a focus on solving client business challenges, and effective project management to deliver work on time and at the appropriate quality level. The position is based in NYC or ATL. Omnicom policy requires employees, where permissible by local law, to work in the office at least three days per week unless additional in-office days are directed by the agency or manager. The listed salary range is $150,000–$250,000. Omnicom states its commitment to inclusive teams and equal employment opportunity.

Requirements

  • 15+ years of strategy, operations, or technology experience in advertising, management consulting, marketing, or digital consulting.
  • Bachelor’s degree from an accredited institution.
  • Industry knowledge in marketing and/or advertising technology and data.
  • Ability to navigate ambiguity and ask clarifying questions to achieve alignment on needs.
  • Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, and ROI development.
  • Expertise in audience-based marketing and data-driven advertising.
  • Passion for new technologies in advertising and curiosity about innovation.
  • Analytical skills, critical thinking, and the ability to clarify strategic and operational issues related to marketing/ad technology and data.
  • Problem-solving skills to drive issues to resolution.
  • Strong communication and presentation skills, including the ability to translate unstructured business solutions into innovative customer marketing programs.

Nice To Haves

  • Knowledge of agency-side media campaign planning and execution processes is desirable but not required.

Responsibilities

  • Develop and manage client relationships to address needs in data, adtech, and martech.
  • Identify clients’ business issues and form hypotheses and solutions for how marketing/ad technology and data strategies can influence client goals.
  • Provide consultative services on a broad range of advertising and marketing technologies.
  • Deliver innovative solutions to clients’ business problems and drive adoption of new approaches with support from centers of excellence.
  • Plan and estimate delivery work, focusing on resource planning, scope, and dependencies.
  • Develop and manage project plans, ensuring critical tasks are completed properly and on time and that delivery meets client and agency needs.
  • Collaborate with media teams, including planning, digital, and marketing sciences, as well as data and technology partners, to deliver advertising and marketing technology projects.
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