Manager, Web Communications

Texas A&M University System • College Station, TX

3d

About The Position

The Web Communications Manager, under direction, serves as the lead website manager and web support expert for the College of Arts and Sciences at Texas A&M University. The role manages and continuously improves information architecture, web content, search engine optimization, website accessibility, and content management system user support for public websites and intranets.

The position oversees routine website administration and maintenance, long-range planning, stakeholder coordination, analytics and performance reporting, usability and accessibility evaluations, troubleshooting, and user training. It also assists with recruiting, onboarding, training, and supervising web staff and student assistants, and prepares curated reports for leadership on website functionality, accessibility, and policy compliance. The role requires occasional after-hours and weekend work.

Requirements

• Bachelor's degree or any equivalent combination of education and experience.
• Five years of experience in website management, communications, and/or marketing.
• Two years of supervisory experience.
• Ability to work occasional after hours and weekends.

Nice To Haves

• More than five years of experience in web content administration, maintenance, and support.
• Customer service and support experience.
• Understanding of best practices in website design, information architecture, and user experience.
• Experience working with web content management systems such as WordPress, Cascade, or SharePoint.
• Experience applying search engine optimization best practices.
• Experience using image-editing tools such as Adobe Photoshop and digital accessibility and quality-assurance tools such as SiteImprove.
• Project management or coordination experience.
• Knowledge of graphic design software such as Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, or an equivalent design environment.
• Knowledge of, or willingness to learn, Digital Asset Management system theory, administration, and maintenance.
• Strong verbal and written communication skills.
• Familiarity with, and willingness to learn, web services and applications such as EventBrite, Cascade CMS, and Emma.
• Demonstrated knowledge and ability in several core web skills, including web content development and maintenance, CMS content management, web accessibility, HTML, SEO, writing for the web, image editing, usability, user experience, information architecture, project management, technical documentation, customer service, or user support.
• Ability to multitask and work cooperatively with others.
• Excellent organizational skills.

Responsibilities

• Coordinate daily website administration, maintenance, and long-range planning for routine and special projects.
• Work with stakeholders to ensure website content is accurate, current, organized, and relevant to target audiences.
• Evaluate website analytics, SEO performance, and key metrics to identify opportunities for improvement and report findings to leadership.
• Conduct usability, user-experience, and accessibility evaluations to ensure websites meet federal, state, and university requirements.
• Collaborate with internal and external stakeholders to plan website projects, address challenges, and develop solutions.
• Troubleshoot website and application issues and implement solutions to improve functionality and processes.
• Train and support department content managers and CMS users on web content best practices, accessibility, and policy compliance.
• Assist with the recruitment, hiring, onboarding, training, and supervision of web staff and student assistants.
• Participate in professional development, university forums, and meetings to stay current on web communications trends and best practices.
• Apply working knowledge of graphic design, HTML, CSS, WordPress, and Cascade.
• Create curated reports for leadership detailing the overall state of web functionality, accessibility, and policy compliance for college websites.

Benefits

• Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts, and long-term disability insurance; Texas A&M contributes to employee health and basic life premiums.
• 12–15 days of annual paid holidays.
• Up to eight hours of paid sick leave and at least eight hours of paid vacation each month.
• Automatic enrollment in the Teacher Retirement System of Texas.
• Free exercise programs and release time for health and wellness.
• Free LinkedIn Learning training and webinars, with limited financial support to attend conferences and workshops.
• Educational release time and tuition assistance for completing a degree while employed by Texas A&M.
• Access to the Living Well employee wellness program.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager