Manager, Thought Leadership Research Strategist

ServiceNow•Austin, TX

About The Position

This individual contributor role sits at the intersection of analysis and narrative within ServiceNow’s thought leadership research team. The strategist translates complex research data into compelling stories that inform executive decisions and owns the hypothesis-to-narrative process for research reports—from designing survey instruments to analyzing findings and developing original, C-suite-ready insights. The role covers research design and methodology, data analysis and narrative development, and research content production. It includes validating hypotheses through desk research, designing surveys with research firms, analyzing quantitative and qualitative findings, and turning evidence into reports and derivative content for executive audiences.

Requirements

At least 7 years of experience in market research, thought leadership, management consulting, or a similar analytical and editorial discipline.
Experience designing quantitative survey instruments and qualitative research frameworks to test specific hypotheses.
Strong analytical skills, including hands-on experience running segment cuts, crosstabs, and statistical analysis.
Experience using AI tools to accelerate research and analysis, with judgment to verify outputs and protect methodological rigor.
Ability to translate complex data into compelling narratives for C-suite audiences.
Excellent writing and editorial judgment, with a portfolio of research-backed content.
Experience partnering with external research firms on survey design, fielding, and analysis.
Comfort with ambiguity and ability to move quickly on rapid research without sacrificing methodological rigor.

Responsibilities

Conduct desk research to stress-test hypotheses and identify blind spots before designing survey instruments.
Manage survey design and methodology for assigned projects, including sample sizing, weighting, screening, and regional representation.
Design survey instruments with research firms to rigorously test hypotheses before fielding.
Introduce emerging methodologies, such as AI-moderated qualitative research, into research programs.
Run segment cuts, crosstabs, breakdowns, and other analyses to surface patterns in research data.
Build narrative frameworks from analytics and interpret quantitative and qualitative data from various sources.
Translate complex data into actionable insights for executive audiences.
Write and storyboard thought leadership reports based on research findings, with a clear argument and editorial voice.
Ground claims in data and ensure evidence informs the research narrative.
Collaborate with the editorial team on derivative content for assigned programs.