Manager, Social Media

Jazwares, LLC

About The Position

The Social Media Manager reports to the Head of Social Media. This individual contributor will lead execution of daily social media efforts, specifically for Plush Collectibles and related projects in partnership with Sales, Business Development, Brand, Product, Design services and other internal teams to drive online engagement and deliver impactful and lasting brand experiences. The ideal candidate will be able to perform at both strategic and tactical levels.

Requirements

Excellent oral and written communication skills
Passion for social media and understanding of its business impact
Strong knowledge of differentiated digital platforms, trends and UGC guidelines
Understand social media analytics and have used metric tracking programs (examples include Google Analytics, Later, Sprout Social or similar programs
Solid proficiency in MS Office, Excel, G Suite. Advanced Powerpoint or Keynote presentation a plus
Highly organized and efficient. Ability to thrive in a high-pressure and time-sensitive environment. Easily adapt to shifts in priorities.
Creative thinking.
Experience with digital marketing tactics, planning & reporting.
Ability to work effectively across different teams, departments, and third parties
High Knowledge of Power point, Excel and Word
5+ years of relevant work experience in marketing, social media and developing online communities and relationships
Or commensurate combination of experience and education

Nice To Haves

Content creation experience a plus

Responsibilities

Support overarching brand, content and social media strategies (organic & paid), including global channel strategy (Facebook, Instagram, TikTok, Twitter, YouTube, Pinterest), to drive audience growth, brand awareness, engagement and sales for Plush Collectibles and Jazwares portfolio of brands.
Execute programs and campaigns in alignment with global marketing calendar to support product launches with social content through external + in-house creative, influencer partnerships, contests and user-generated content
Work with Marketing team to manage calendars and regular cadence of organic posts. Manage routing process for proofing and approval of all social content.
Work with international marketing teams to develop and identify assets for localized campaigns
Assess the effectiveness of the various campaigns, manage reporting and present key takeaways.
Ability to develop project timelines, track projects and push forward to meeting project goals and deadlines.
Work with Brand team to keep up to date for product launches, retail exclusives, etc. and adjust social plans accordingly.
Consistently follow up with brand teams to ensure alignment of goals.
Provide event management support when needed, remotely or when travel is required
Consistently review and report trends, sales data and consumer behaviors.
Support external agency relationships with regards to digital, social and influencer marketing.
Work in real-time to close the gap between fans and Customer Service