Manager of Strategic Analytics – Front Store Offer Strategy

CVS Health•Island, KY
•$66,330 - $145,860

About The Position

CVS Health’s Front Store Offer Strategy team uses personalized incentives and customer growth strategies to encourage customer loyalty and shopping. The Manager of Strategic Analytics, Front Store Offer Strategy, uses large data sets, quantitative analysis, and strategic insight to understand the coupon experience, customer behavior, and opportunities to improve the consumer experience and drive store visits. The role partners with teams including Analytics & Behavioral Change, Retail Analytics, Loyalty Programs, Pricing & Promo, Consumer Insights, Retail Marketing, and other business and technology partners. It reports to the Senior Manager of Front Store Offer Strategy. The work includes reviewing performance and engagement trends, investigating anomalies, extracting and analyzing data, building dashboards, translating findings into clear narratives, and presenting actionable recommendations to stakeholders. The position requires strong analytical and technical capabilities, including SQL, relational databases, Power BI, and data modeling, along with the ability to structure business questions and hypotheses, identify root causes, and communicate findings effectively. The role is full-time, with 40 anticipated weekly hours.

Requirements

  • At least 3 years of experience structuring and leading analytical efforts to deliver business insights and identify growth opportunities.
  • Extensive hands-on programming experience with SQL and relational databases.
  • Proven experience building and managing Power BI solutions in a business intelligence or analytics role.
  • Understanding of DAX, Power Query, and data modeling best practices.
  • Proficiency with PowerPoint.
  • Ability to communicate effectively and succinctly, verbally and in writing, with diverse stakeholders and all organizational levels.
  • Ability to build effective working relationships and persuade business leaders using facts and reason to achieve meaningful long-term results.
  • Ability to collaborate effectively with IT and other non-business partners.
  • Bachelor’s degree required.

Nice To Haves

  • Three or more years of working knowledge and experience with Teradata and/or Snowflake; this experience is listed as preferred.
  • Technical bachelor’s degree, preferably in Science, Technology, Engineering, or Mathematics.
  • Retail or CPG experience and/or experience working with large customer data sets.
  • Snowpark experience.
  • Intellectual curiosity, out-of-the-box thinking, and a self-directed approach to independently structuring analyses.
  • Ability to work in a fast-paced, performance-driven environment and manage multiple tasks or projects in parallel.
  • Strong leadership skills and ability to gain credibility with team members and senior management.
  • Ability to define business problems and independently develop strategic, analytical, and financial frameworks.
  • Experience conducting quantitative portfolio and growth analysis, with an interest in retail.
  • Strong strategic thinking and analytical skills, including framing business questions, evaluating hypotheses, and developing concrete, actionable insights.
  • Interest in data-driven understanding of customer behavior and identifying growth opportunities.
  • Ability to deliver impactful, accurate work across simultaneous projects.
  • Ability to frame a vision for executive alignment, simplify complex ideas, and present effectively.
  • Ability to build trust and respect through open and honest communication.
  • High motivation, vision, enthusiasm, and an entrepreneurial spirit.

Responsibilities

  • Review key performance metrics and engagement trends through Power BI dashboards and proactively investigate anomalies.
  • Align with cross-functional teams, including Loyalty, Merchandising, and Pricing, on priorities and overarching data needs.
  • Write and optimize SQL queries across Snowflake data sources to extract offer performance, customer behavior, and segmentation insights.
  • Build and refine Power BI dashboards to make strategic insights accessible across the organization.
  • Translate complex analytics into clear, compelling visual narratives that support decision-making.
  • Present findings to stakeholders, highlighting actionable insights and strategic recommendations.
  • Structure and pressure-test analyses of customer business questions, develop a comprehensive point of view, share key findings and opportunity areas, and work cross-functionally to identify next steps.
  • Examine source data and analytical outputs to distinguish erroneous data from legitimate trends that could affect analysis accuracy.
  • Identify customer insights, trends, changes in trends, and outliers; investigate root causes and test hypotheses.
  • Use available analytical tools, including external and non-traditional data sources, to drive analysis.
  • Partner with cross-functional stakeholders to develop and interpret data results.

Benefits

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Paid time off
  • Retirement savings options
  • Wellness programs
  • Other resources supporting colleagues’ physical, emotional, and financial well-being, based on eligibility
  • Eligibility for a CVS Health bonus, commission, or short-term incentive program
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