Manager of Paid Search Marketing

Overstock.comTexas, TX
Remote

About The Position

At Bed Bath & Beyond, we believe that everyone should “Be You!”. Bed Bath & Beyond is a community that upholds a culture of understanding, acceptance, and respect. We believe a person’s individuality is at the core of diversity, and those traits, beliefs, and characteristics should be valued and embraced. Living by this ethos is essential to the success of our business. Our goal is to foster a more diverse environment where every employee visibly demonstrates inclusive behaviors and respect for individuals. This position is eligible for remote work. Currently we can hire employees in the following states: Arizona, Connecticut, Florida, Georgia, Idaho, Kansas, Maine, Massachusetts, Michigan, Minnesota, New Hampshire, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Dakota, Tennessee, Texas, Utah, Virginia, Wisconsin, Wyoming. This role will have occasional on site expectations.

Requirements

  • Bachelor’s degree or equivalent work experience, ideally in marketing or a related field.
  • 4–6 years of hands-on experience managing paid search & shopping campaigns on Google Ads.
  • Deep platform expertise across Google Ads & Microsoft Ads including all campaign types and functions from Standard Search/Shopping to Video.
  • Experience managing or optimizing product feeds, ideally in a feed management platform, and a solid understanding of feed structure, data quality, and how feed health impacts ad formats.
  • Strong analytical skills with proficiency in Excel, campaign reporting tools, and performance analytics (Microstrategy, Tableau, Looker, etc.)
  • Proven success managing campaigns to CPA, ROAS, and conversion rate goals.
  • Collaborative and communicative team player with strong project management and stakeholder alignment skills.
  • Strategic thinker with a creative edge and a passion for testing, optimizing, and scaling what works.

Nice To Haves

  • Knowledge and ability to successfully execute on omnichannel and Lead Gen campaigns are a plus.

Responsibilities

  • Strategize, launch, QA, test, and continuously optimize SEM campaigns (Search, PMAX, Shopping, Video, and Local Ads) across platforms including, but not limited to, Google Ads and Microsoft Ads.
  • Effectively allocate a multi-million media budget and manage bids across campaigns to balance profitability goals with incremental revenue growth.
  • Monitor, analyze, and report on performance using platform tools and internal dashboards, providing actionable insights to inform strategy and spend allocation.
  • Own omnichannel and Lead Gen tracking and attribution, ensuring accurate conversion data and clear visibility into sales impact across the customer journey.
  • Manage and refine product feed quality in Google Merchant Center and other catalog-based platforms ensuring accurate data, up-to-date inventory, and optimal performance for feed-based ads.
  • Partner with creative, merchandising, and integrated marketing teams to ensure content is optimized for performance and aligned with seasonal product launches and promotions.
  • Help manage day-to-day relationships with vendor partners to ensure alignment on strategy, performance expectations, and deliverables.
  • Stay ahead of trends in Paid Search, Shopping, and e-commerce ad tech; proactively recommend new platform tests, ad products, and growth tactics.
  • Leverage AI platforms (e.g., Claude) to scale campaign management, automate reporting, and streamline repetitive account tasks.

Benefits

  • 401k (6% match)
  • Flexible Schedules
  • Onsite Health Clinic
  • Tuition Reimbursement, Leadership Development Program, & Mentorship Program
  • Onsite Fitness Center
  • Employee Resource Groups (LatinX, Black Employee Network, LGBTQIA+, Women’s Network, Women In Tech)
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