Manager, Marketing (re)Launch

Asurion • Smyrna, GA

10d • Onsite

About The Position

The Manager, Marketing (re)Launch serves as a marketing professional within Asurion’s Client Services and Marketing organization. As part of Marketing Operations team, the position partners closely with Partner Marketing, Legal and Creative Services to facilitate the go-to-market plans and implement marketing tactics critical to the launch and relaunch of Asurion’s largest programs. These complex initiatives contribute considerable growth and profitability to Asurion and our partners.

Requirements

• Bachelor Degree in Marketing, Design, Business or Communications preferred
• Experience developing or managing marketing campaigns and materials [brochures, flyers, posters, direct mail, email, digital media, etc.]
• Excellent facilitation, communication, and collaboration skills; ability to work effectively across a highly matrixed organization
• Demonstrated ability to independently solve problems and address implementation obstacles
• Ability to manage multiple projects and tactics within a tight project schedule and with high degree of accuracy

Responsibilities

• Partner with Partner Marketing, Creative, Legal and other marketing teams to ensure tactics supporting program launches and redesigns are completed
• Coordinate with teams to define program and feature details – lock down detailed requirements
• Develop go-to-market plan including schedule coordinating with all project stakeholders and project management
• Route tactics for proofreading or translation
• Coordinate project files ensuring correct documents are shared with external partners
• Work with digital marketing team to ensure program links are developed and test to ensure working prior to launch
• Document project outcomes and lessons learned in order to improve go-to-market playbooks and processes

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 251-500 employees