Senior (Re)insurance Marketing Manager

Swiss Re • Toronto, ON

4d • Onsite

About The Position

Are you a strategic marketing professional looking to make a commercial impact across multiple business units in a global organization? Join Swiss Re and drive our Canada marketing initiatives from awareness to conversion, helping us build strong client relationships and equip our teams to close deals effectively! As our Canada Senior (Re)insurance Marketing Manager, you'll be the driving force behind marketing campaigns and initiatives that advance our market presence across Swiss Re's Business Units (Corporate Solutions, Reinsurance P&C and L&H). You'll collaborate with global and local stakeholders to deliver impactful marketing strategies that generate tangible business results.

Requirements

• 7+ years of professional experience in developing and executing comprehensive marketing plans and campaigns, including digital advertisement, social media (paid and organic), events, sales enablement and content creation
• Experience in the (re)insurance sector or related financial services industry
• Strong project management skills with ability to manage complex initiatives across multiple stakeholders
• Excellent written and verbal communication skills with the ability to create compelling presentations and executive communications
• Excellent communications skills in English with outstanding editorial capabilities
• Knowledge of B2B marketing best practices in financial services

Nice To Haves

• Experience working in a matrix organization across multiple geographies
• Background in both corporate and agency marketing environments
• Experience with marketing analytics and performance measurement tools
• Experience in developing thought leadership content
• Proficiency in French language is an asset

Responsibilities

• Proactively develop and execute local marketing strategies in collaboration with Canada market heads, ensuring alignment with global plans across all business units
• Design, manage and execute marketing initiatives with appropriate channel mix, coordinating with various internal and external stakeholders to meet business objectives while ensuring cultural sensitivities are addressed
• Work effectively with Canada leadership teams and engage with local client underwriting teams, claims, sales and cross-functional teams across the 3 BUs to ensure marketing efforts are aligned with growth ambitions
• Identify sales enablement needs and implement global sales excellence initiatives locally, providing origination teams with the right materials and resources to convert leads effectively
• Collaborate with the media relations team to ensure consistent messaging, amplify campaign coverage, and effectively position our leaders and solutions in the marketplace
• Manage local marketing budget and report on performance metrics and impact to both global teams and local leadership

Benefits

• The base salary hiring range for this new position located in Toronto is CAD $150,000 to $190,000.
• At Swiss Re, we take a "total compensation approach" when making compensation decisions. This means that we consider all components of compensation in their totality (such as base pay, short- and long-term incentives, and benefits offered), in setting individual compensation.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed