Manager, Marketing Operations
About The Position
We're looking for a Manager, Marketing Operations who thrives at the intersection of systems, data, analytics, and business impact. This is not a campaign execution role. It is an opportunity to own the marketing infrastructure that drives visibility into pipeline, revenue contribution, and marketing performance. If you're energized by creating order from complexity, building scalable systems, and helping leadership make better decisions through data, we want to hear from you. Marketing is becoming an increasingly strategic growth driver at Transit Technologies. To scale effectively, we need a strong operational foundation that ensures every campaign, lead, and marketing dollar can be measured and optimized. This role will serve as the operational backbone of our marketing organization, owning the systems, processes, reporting, attribution, and data governance that create confidence in our decision-making. You will partner closely with Revenue Marketing, Sales Operations, Sales Leadership, and external agencies to create a high-performing, data-driven marketing engine.
Requirements
- 5-8 years of B2B Marketing Operations experience
- Strong hands-on expertise with HubSpot administration and optimization
- Experience integrating and managing HubSpot and Salesforce environments
- Proven experience building attribution models and reporting frameworks
- Expertise in lead lifecycle management and lead scoring
- Strong analytical, reporting, and problem-solving capabilities
- Experience translating complex data into actionable business insights
Nice To Haves
- SaaS or technology industry experience
- Experience supporting multi-product or multi-segment organizations
- Familiarity with revenue operations and go-to-market analytics
- Experience working in high-growth environments
Responsibilities
- Own and administer HubSpot architecture, governance, and optimization
- Manage HubSpot integrations with Salesforce and other marketing technologies
- Ensure scalability, consistency, and operational excellence across marketing systems
- Identify opportunities for automation and process improvement
- Build and maintain marketing attribution models
- Develop reporting frameworks that connect marketing activity to pipeline and revenue
- Establish consistent measurement standards across campaigns and channels
- Create actionable insights that improve marketing investment decisions
- Build dashboards and reporting for leadership visibility
- Track pipeline contribution, funnel performance, campaign effectiveness, and conversion metrics
- Deliver clear analysis that helps drive business decisions
- Ensure reporting accuracy and stakeholder confidence
- Own lead lifecycle design and management
- Define lead scoring frameworks and qualification processes
- Optimize MQL-to-SQL handoff processes
- Maintain database health, governance standards, and data quality
- Ensure proper tracking, UTM governance, and attribution accuracy
- Partner closely with Revenue Marketing, Sales Operations, and Sales Leadership
- Align teams around shared definitions, reporting, and success metrics
- Support agency and vendor performance measurement
- Serve as a trusted advisor on marketing data and operational best practices
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
