Manager, Marketing Finance
About The Position
At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts. Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet. Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all. About the Role & Team We are seeking a Manager, Marketing Finance to work closely with our Performance Marketing team. In this role, you will focus on analytics driven by critical indicators, forecasting, and scalable self-serve tools. The ideal candidate brings strong financial analytics expertise with direct exposure to Performance Marketing (specifically Affiliate Marketing). You will lead the monthly forecasting rhythm, manage budget adjustments, handle core financial operations, and maintain frameworks for important metrics while unlocking new growth potential, setting analytical guidelines, and steering investment governance.
Requirements
- 8+ years of hands-on analytics/finance experience with strong financial modeling skills and experience manipulating large datasets.
- Deep understanding of Performance Marketing metrics (e.g., CLV, ROAS, incrementality, and the affiliate marketing ecosystem).
- Familiarity with the Impact partnership management platform is highly preferred.
- Advanced Excel and PowerPoint skills; familiarity with BI tools (Tableau, PowerBI); ability to write clear analytical requirements.
- SQL knowledge is a strong plus.
- Hands-on experience bringing to bear AI capabilities (e.g., LLMs/GPT/Gemini) to build tools, reports, and automated workflows.
- Proven ability to influence cross-functional collaborators without formal authority and translate quantitative data into executive-level recommendations.
- Familiarity with marketing partnerships, experimentation/A-B testing, and causal inference; comfort navigating ambiguity.
- Bachelor’s degree in Finance, Mathematics, Economics, Business, or a related quantitative field (Advanced degree preferred).
- Proven track record of driving return on investment and efficiency alongside Marketing leadership in a matrixed environment.
Responsibilities
- Partner with Marketing leadership to translate affiliate market dynamics and complex datasets into actionable business outcomes.
- Lead the Monthly Forecast process for affiliate marketing. Own inputs, build pricing/sensitivity models, and prepare concise performance reviews highlighting trends, risks, and opportunities for senior leadership.
- Own month-end accruals, purchase order (PO) management, and the prepayment process for partners. Manage financial data reconciliation and partner payouts using the Impact platform.
- Collaborate with the Analytics team to diagnose trend root causes, evaluate partner efficiency, and apply scenario analysis to support investment decisions.
- Systematize and automate reporting processes to improve team velocity, accuracy, and consistency.
- Deliver clear, concise, and insightful performance metrics tailored to both executive and cross-functional audiences.
Benefits
- RRSP eligibility
- various paid time off benefits, such as PTO and parental leave
- target bonus
- restricted stock units
- full range of medical, financial, and/or other benefits
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What This Job Offers
Job Type
Full-time
Career Level
Manager
