Manager, Marketing Communications

Anheuser-Busch•New York, NY
•$129,600 - $153,900

About The Position

The Communications Manager serves as the public relations and communications lead for multiple brands in Anheuser-Busch’s portfolio. The role contributes to brand strategy and campaign planning and provides strategic counsel on marketing campaign development, earned media activations, and proactive and reactive media strategies. It combines brand communications and corporate communications, with a focus on national, consumer-facing brands and the ability to work effectively in a large, matrixed organization. The position also translates business activity into proactive, positive storytelling to support the company’s corporate reputation.

Requirements

  • 5–7 years of communications experience in-house or at a PR agency.
  • Undergraduate degree; communications, journalism, literature, or writing is preferred.
  • Experience developing and executing high-profile, impactful campaigns and programs for national, consumer-facing brands that drove earned media coverage and social media conversation.
  • Excellent writing and editing skills.
  • Strong media relations experience and a sophisticated understanding of social media.
  • Passion for communications and appreciation for creativity.
  • Interest in popular culture, sports, innovation, social media, and trends in consumer behavior.
  • Ability to work across brand communications and corporate communications.
  • Understanding of how to get things done in a large, matrixed organization.
  • Ability to move quickly and lead projects autonomously.
  • High degree of emotional and professional maturity.

Responsibilities

  • Serve as public relations and communications lead for multiple brands within the portfolio.
  • Participate actively in brand strategy and campaign planning meetings.
  • Provide strategic counsel on marketing campaign development, earned media activations, and proactive and reactive media strategies.
  • Lead PR agencies day to day and collaborate with them on campaign planning and execution.
  • Merchandise and report campaign results and track performance against KPIs.
  • Manage brand PR budgets and oversee contracts with agency partners.
  • Translate the business into proactive, positive storytelling to drive corporate reputation.

Benefits

  • Health benefits, including medical, dental, vision, wellness, and tax-advantaged savings and spending accounts.
  • Life insurance and disability income protection.
  • Generous parental leave and FMLA policies.
  • 401(k) retirement savings options with a company matching contribution.
  • Opportunity to work in a fast-paced environment among a company of owners.
  • Free beer.
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