Manager, Integrated Media Planning

Omnicom Media US OMD

3d•Hybrid

About The Position

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities. We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. Overview The Manager, Integrated Media Planning is accountable for the planning, implementation and tracking of media plans. They partner with the Associate Media Director or Director to set the strategic tone and direction for planning deliverables. The Manager also assists in the development of any important plans, projects, or presentations to the client. In addition, a strong working knowledge of the media space, including digital media and available media research. As a steppingstone to leadership, the Manager is responsible for managing a planning team, including skills development, evaluating performance, and supporting growth.

Requirements

3-5 years of media planning experience, cross-channel experience preferred
Graduate of a four-year college or university
Experience in a client service structure, contributing to the development and management of media programs
Leadership ability and experience managing a team of planners and assistants on day-to-day deliverables
Strong knowledge of media fundamentals and an understanding of key research sources
Ability to develop and articulate strategic insights
Comfort with data, analytics, and measurement
Knowledge of current trends and innovations in media
Experience working on large national client; QSR and/or retail a plus

Responsibilities

Accountable for the planning, implementation and tracking of media plans.
Partner with the Associate Media Director or Director to set the strategic tone and direction for planning deliverables.
Assist in the development of any important plans, projects, or presentations to the client.
Manage a planning team, including skills development, evaluating performance, and supporting growth.
Approaches any situation with energy and interest. Displays passion for pop culture, trends, and motivations in consumer behavior.
Develop insights and use data to support strategic thinking.
Continually seeks to understand how data is leveraged for reporting and used to define strategies, to defend strategies, and to uncover new opportunities.
Delegate tasks to Strategist and Assistant levels to achieve deliverables and develop others.
Build relationships internally and with clients, being personal, understanding, and desiring to do what’s best for the team and the client.