Manager, Influencer Partnerships

Planned Parenthood Federation of America • Washington, DC

2d • $85,000 - $90,000 • Remote

About The Position

Planned Parenthood is a leading provider and advocate of sexual and reproductive health care and sex education in the U.S. Planned Parenthood Federation of America (PPFA) supports its affiliates and works to educate the public and advocate for sexual and reproductive health. The Planned Parenthood Action Fund is the advocacy arm, engaging in educational, advocacy, and limited electoral activities. PPFA and the Action Fund are seeking an Influencer Engagement Manager to support the development and execution of creator partnerships and influencer engagement initiatives. This role will help drive impactful social-first campaigns by managing creator relationships, supporting campaign operations, monitoring trends, and ensuring seamless execution. The ideal candidate is a creative, organized social media strategist skilled in project management, relationship building, translating organizational priorities into content, and advancing social change through digital storytelling. This role will also support content and digital partnership opportunities beyond traditional influencer engagement to reach and engage new audiences.

Requirements

• 3-5 years of influencer marketing, content strategy, digital partnerships, and/or social media experience.
• Strong understanding of influencer culture, content and social platforms, and what makes content resonate with different audiences.
• Experience developing social-first creative concepts and briefs.
• Strong attention to detail and ability to manage multiple moving pieces, deadlines, deliverables, and contractual requirements across concurrent projects.
• Ability to prioritize, manage, and move along multiple projects, anticipate project breakdowns, and clarify needs to meet project goals.
• Strong writing skills, with the ability to create engaging communications, newsletters, and briefs that translate complex topics into digestible and engaging content.
• A savvy content strategist who understands how to leverage creators, cultural and content trends, social platforms, including emerging platforms, and digital tools.
• Thrives in a fast-paced work environment.
• Understands and values strong processes.
• Has experience with social media and ways to leverage content creators.
• Has a passion for social change.

Responsibilities

• Support the development and execution of C3 and C4 creator partnerships and influencer engagement initiatives.
• Manage creator relationships, support campaign operations, monitor emerging trends, and ensure seamless execution across partnerships.
• Support content and digital partnership opportunities that extend beyond traditional influencer engagement.
• Maintain and build solid working relationships with internal, cross-functional teams, and external talent teams.
• Oversee and manage digital influencer campaigns to ensure consistency, equitable partnerships, legal compliance, and brand safety.
• Provide project updates, performance insights, and recommendations to the Associate Director and stakeholders.
• Support creator engagement initiatives, including events, merchandise, and in-platform communications.
• Work with creators, talent teams, vendors, and other external partners.
• Support the development and execution of paid and organic influencer efforts, including partner identification, campaign briefs, creative concepting, timeline and deliverable management, and reporting.
• Develop clear and compelling creative briefs that translate organizational priorities into engaging content opportunities.
• Draft and manage influencer newsletters and communications.
• Identify and vet potential influencer partners across various platforms.
• Develop and execute creative ideas and content concepts that leverage creator voices and platform trends.
• Stay on top of emerging content, creator, cultural, and platform trends.
• Manage influencer content review workflows, including coordinating internal review chains, collecting feedback, communicating edits, tracking approvals, and ensuring content moves efficiently from concept to publication.
• Support social listening and creator community management efforts.
• Maintain and organize creator databases, partner records, and campaign tracking systems.
• Support contract administration and management across influencer partnerships, content work, digital partnerships, and vendors.
• Performs other duties as assigned.

Benefits

• Participates in the E-Verify program.
• Equal employment opportunity employer.
• Commitment to maintaining a non-discriminatory work environment.
• Commitment to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed