Manager, Influencer Marketing

Marquee Brands • New York, NY

18h • Hybrid

About The Position

The Manager, Influencer Marketing will support the creation and execution of influencer and creator programs across a portfolio of fashion and lifestyle brands. This role is highly executional and detail-oriented, responsible for coordinating day-to-day influencer activities including influencer communication, briefs, product seeding, campaign logistics and content tracking. This individual will play a key role in building engaging, influencer campaigns ensuring a consistent drumbeat of content, visibility and brand relevance.

Requirements

• 3+ years of experience in influencer marketing, PR, social media, or related field within fashion, lifestyle, or consumer brands
• Strong organizational skills with the ability to manage multiple campaigns, shipments, and timelines simultaneously
• Experience with product seeding, sample tracking, or inventory management is highly preferred
• Familiarity with influencer platforms including Instagram and TikTok
• Detail-oriented with strong follow-through and ability to manage logistics end-to-end
• Comfortable supporting on-site content shoots and fast-moving production environments
• Strong communication skills and ability to coordinate across internal teams and external partners
• Basic understanding of influencer marketing metrics and reporting
• Proficient in Excel or similar tools for tracking and reporting
• Highly organized, detail-oriented, and able to manage multiple brands and priorities simultaneously
• Bachelor’s degree in Marketing, Business, or related field

Responsibilities

• Support the execution of influencer campaigns across paid and earned initiatives
• Build seeding campaigns based on seasonal messaging, trends and business priorities
• Assist with influencer outreach, communication and day-to-day coordination
• Track campaign deliverables including content timelines, posting schedules and approvals
• Ensure all influencer activities are executed on time and aligned with campaign goals
• Order and manage product inventory for influencer seeding, including tracking samples across brands
• Coordinate and fulfill product shipments to influencers, media and partners
• Maintain accurate records of all gifted product and ensure proper allocation by campaign or initiative
• Work closely with internal teams and partners to source product for upcoming activations
• Partner with the social team to support in-house content development and shoots
• Ensure brand product priorities are reflected in social content through proper sample coordination and styling support
• Coordinate shipping, mailing lists, and delivery timelines for influencer and PR send-outs
• Maintain organized databases of influencer contacts, addresses and preferences
• Support event preparation including packing, gifting and on-site logistics for influencer activations
• Monitor influencer content across platforms including Instagram and TikTok
• Track campaign performance including posts, impressions and engagement metrics
• Compile reports and recaps for internal teams, ensuring accuracy and timeliness
• Support the team in identifying high-performing content and key learnings
• Partner with PR, social, and marketing teams to support influencer and seeding initiatives
• Assist in coordinating influencer participation for key brand moments, events and launches
• Manage all budgets related to paid and earned seeding
• Ensure alignment across teams on product, timing and messaging

Benefits

• Competitive salary, and bonus structure
• Healthcare Benefits including dental and vision
• Flexible spending account (FSA) or health savings account (HSA)
• Short-term and Long-term disability
• Parental Leave
• Life insurance
• Pet Insurance
• Paid Vacation
• Action Days - two (2) fully paid “Marquee In Action" days each calendar year to dedicate your time to a charity or cause of your choice.
• 11 Paid Holidays: In addition to Paid vacation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level