Manager, Global Copy - Aveda

DECIEM•Blaine, MN

About The Position

The Copy Manager is a key member of Aveda’s Creative team, responsible for writing clear, compelling, on-brand copy in the brand’s voice and ensuring consistency across campaigns, product launches, digital experiences, retail communications, and other consumer touchpoints. The role partners closely with Marketing, Product Development, Education, Online, Visual Merchandising, Design, and Legal to ensure brand expressions are strategically sound. The position reports to the Global Copy Director, Hair Cluster.

Requirements

  • At least 6 years of copywriting experience within the luxury, beauty, or fashion industries.
  • Ability to quickly understand a brand voice and adapt writing style across diverse platforms.
  • Proactive, adaptable, self-motivated approach and a track record of taking initiative.
  • Proficiency in SEO/SEM writing principles and strategies.
  • Ability to manage multiple complex projects simultaneously.
  • Ability to work quickly and efficiently under extremely tight deadlines, solve problems, and turn around revisions quickly.
  • Exceptional attention to detail, accuracy, and consistency in written materials.

Responsibilities

  • Develop engaging, on-brand copy for campaigns across print, digital, visual merchandising materials, video scripts, and other formats.
  • Assist with campaign ideation and conceptualization.
  • Create compelling names and copy for seasonal collections and sets.
  • Collaborate with Legal and Marketing to ensure compliance with regulatory standards.
  • Use cross-functional feedback to develop creative solutions and refine copywriting approaches.
  • Participate proactively in presentations, meetings, and collaborative efforts across departments.

Benefits

  • Eligible employees may receive medical, dental, and vision insurance.
  • Wellness and family support programs.
  • Life and disability insurance.
  • Retirement savings plans.
  • Paid leave programs.
  • Education-related programs.
  • Paid holidays and vacation time.
  • A competitive bonus program with potential for overachievement based on performance and company results.
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