Manager, Digital Marketing - Off-Premise, Firehouse Subs, US

Restaurant Brands International • Jacksonville, FL

18h

About The Position

Restaurant Brands International Inc. (RBI) is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories. RBI owns four prominent and iconic quick service restaurant brands: TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities. This role is for a Manager, Digital Marketing - Off-Premise, specifically for Firehouse Subs. The position involves developing and executing a data-driven strategy to grow third-party delivery, balancing sales growth with margin optimization. Key responsibilities include owning performance across delivery platforms, managing the end-to-end user experience, optimizing promotional calendars, establishing channel governance, leading testing and innovation, developing analytics and insights, managing vendor relationships, defining product roadmaps, engaging with franchisees, and communicating with senior leadership. RBI is committed to growing its brands by leveraging core values, employee and franchisee relationships, and community support, benefiting from global scale and shared best practices.

Requirements

• 3–5 years of experience in digital commerce, marketplace management, or off-premise strategy, ideally in QSR or the restaurant space
• Proven ability to drive growth through third-party delivery platforms with strong understanding of promotions, ads, and unit economics
• Experience working with digital ordering ecosystems (e.g., Olo, aggregators, POS integrations)
• Strong analytical skills with experience using tools like SQL, Tableau, Power BI or Looker
• Track record of owning cross-functional initiatives (product, marketing, operations)
• Experience managing external partners and vendors, including negotiations and performance management
• Strong communication skills with the ability to influence stakeholders across all levels
• Ability to operate both strategically and tactically in a fast-paced environment
• Bachelor’s degree required

Nice To Haves

• Bachelor’s degree in a technical or analytical field preferred

Responsibilities

• Develop and execute a data-driven strategy to grow third-party delivery balancing sales growth with margin optimization.
• Own performance across delivery platforms (DoorDash, Uber Eats, Grubhub, ezCater), including promotions, ads, and merchandising.
• Manage the end-to-end user experience across third-party platforms, including menu architecture, pricing, and availability.
• Build and optimize promotional calendars, ensuring efficient spend and strong ROI across all marketplace investments.
• Establish pricing, menu, and availability guardrails across all off-premise channels to protect brand standards and profitability.
• Lead a test-and-learn roadmap (promotions, bundling, upsell strategies, group ordering) to improve conversion and order size.
• Develop and maintain KPI dashboards (sales, fees, check size, profitability, conversion, ratings, cancellations, etc.) to inform decisions and strategy.
• Own relationships with third-party delivery partners and technology providers, including regular business reviews and performance tracking.
• Define and prioritize enhancements across ordering platforms based on business goals and franchisee feedback.
• Partner closely with franchisees and advisory groups to gather insights, drive adoption, and ensure successful execution.
• Deliver clear updates and recommendations to senior leadership, including the Brand President.

Benefits

• Benefits at all of our global offices are focused on physical, mental and financial wellness.
• Comprehensive global paid parental leave program that supports employees as they expand their families.
• Free telemedicine.
• Mental wellness support.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees