Manager - Customer Engagement

PenskeReading, PA

About The Position

The Manager-Customer Engagement is responsible for helping design and maintain our digital presence as well as facilitate the majority of all customer engagement areas for the Remarketing Department. These areas include email marketing, texting, web chat, website enhancements and much more. The goal of this position is to help provide a better customer experience while generating new leads through various forms of customer touchpoints. We are looking for someone who can manage a small team of associates, learn fast and is determined to succeed. People who are enthusiastic, have strong interpersonal skills, and set aggressive goals for themselves do well in this position. They will have good understanding of technology and how to use it effectively to complete certain tasks. Specially how technology can be used to make our sales representatives and the customer’s experience better and more efficient.

Requirements

  • Manage a small team of associates
  • Learn fast
  • Determined to succeed
  • Enthusiastic
  • Strong interpersonal skills
  • Set aggressive goals for themselves
  • Good understanding of technology and how to use it effectively
  • Understanding of how technology can be used to make sales representatives and customer’s experience better and more efficient

Responsibilities

  • Help design and manage My Purchases / customer portal
  • Coordinate email campaigns, including the template designs, calls-to-action, and content
  • Act as liaison between Marketing’s website team and Vehicle Remarketing
  • Monitor how customers experience our services and provide direction and tools on how to improve
  • Help with completing Salesforce.com projects and basic updates
  • Assist with additional projects assigned by Director

Benefits

  • Competitive salary
  • Year-end bonus opportunity
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