Manager, Communications

DFW International Airport • Grapevine, TX

18d

About The Position

Under the general direction of the Assistant Vice President of Communications, the Manager, Communications assists in developing and executing strategic internal and external communications plans across the Airport’s earned, owned and paid channels. The role works to strengthen DFW Airport’s reputation among employees, customers, stakeholders, industry audiences and communities, and to advance goals in the strategic plan. The manager collaborates with department and airport leaders, manages communications initiatives and vendors, serves as a brand manager and Airport spokesperson, and leads and develops direct reports and others in the department.

The position directs day-to-day internal communications, including the intranet, digital signs, executive communications, emails and employee-focused video storytelling. It also directs external communications and media relations, builds relationships with local, national and international media, and develops crisis communications plans and responses. The role provides 24/7 crisis support and is on call for Emergency Operations Center activations, coordinating internal and external communications across channels.

Requirements

• Bachelor’s degree in journalism, marketing, communications or a related field.
• Six years of experience in journalism, corporate communications, public relations, marketing or a related field, with responsibility for managing strategic internal and/or external communications, developing communications programs, and producing and supervising corporate annual reports and other publications.
• A valid Class C driver’s license.
• Ability to plan, manage and develop corporate brand, image and public relations programs to raise awareness and positive perception of the Airport’s reputation.
• Demonstrated success conducting proactive communications and marketing programs that use creativity and a variety of platforms, channels and media.
• Ability to work under pressure and manage shifting priorities.
• Ability to work effectively and efficiently in cross-functional teams.
• Ability to conceptualize creative marketing assets for use across multiple channels.
• Understanding of marketing fundamentals, including data analysis and audience research.
• Strong business writing, editing and presentation skills, including familiarity with AP Style.
• Strong management and project management skills.
• Skill in using computer word-processing, spreadsheet and communication tools.
• Proactive, resourceful and independent approach, with the ability to work in a fast-paced environment.
• Any equivalent combination of education and/or experience may be substituted for the stated education and experience requirements.

Nice To Haves

• Ability to write and speak Spanish.
• Familiarity with SharePoint as an intranet platform.
• Experience with national and international media relations.
• Airline, airport or aviation experience.
• Previous experience in an integrated marketing/communications department.
• Graphic design, photography or video skills.

Responsibilities

• Develop and implement internal and external communications strategies that favorably position DFW Airport and advance its image regionally, nationally and internationally.
• Coordinate communications plans across departments and airport functions to reach appropriate audiences through owned, earned and paid channels.
• Develop strategic communications plans and programs, defining goals, audiences, stakeholders, objectives, recommended channels, expected results, success metrics and timelines.
• Maintain brand integrity and coordinate consistent messaging throughout the organization.
• Draft and edit speeches, presentations, news releases, social media content, internal communications and other communications assets.
• Develop and manage communications initiatives, including corporate communications initiatives as assigned.
• Manage outside vendors, including budgets, deliverables and deadlines.
• Build and maintain effective relationships with employees, customers, stakeholders, Board members, community partners and media.
• Serve as an Airport spokesperson and oversee external relations on a corporate level.
• Lead and develop direct reports and others in the department, refining communications and marketing tactics to strengthen the Airport’s reputation.
• Direct internal communications plans and day-to-day strategies, including the intranet, digital signs, executive communications, emails and other employee channels.
• Draft and edit internal presentations and communications, including content for Town Hall events.
• Maintain, update and implement internal communications policies.
• Oversee video scripts and production for employee storytelling using available video assets.
• Lead, refine and actively support crisis planning and response, including 24/7 employee communications support.
• Direct external communications plans and day-to-day media relations, serving as a spokesperson.
• Lead and refine crisis communications planning and response, coordinating messaging and content across owned, earned and paid channels.
• Provide 24/7 on-call support for Emergency Operations Center activations and lead internal and external communications efforts.
• Develop external communications strategies for local, national and international audiences through owned and earned channels.
• Maintain, update and implement media relations and crisis communications plans.
• Establish relationships with local, national and international media and oversee key media partnerships and media relations.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager