28233-Manager, Commercial Strategy and Activation

Adelphi Group•New York, NY

44d•$80,000 - $90,000•Hybrid

About The Position

Omnicom Media is seeking a Manager, Commercial Strategy and Activation to support Growth teams and Orion Strategic Business Development in ideating and packaging innovative programmatic solutions. This role will also support Orion Select client pitching, manage the activation of Orion Select Campaigns, and collaborate with third parties for campaign activation. The position involves participating in the negotiation of product and commercial opportunities with tech and publisher partners to drive the evolution of the Orion Select offering.

Requirements

Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes.
Capable of assessing and rank issues and tasks in order of importance for taking action.
Support IPG relationships for clients across all lines of business.
Knowledge of technology or measurement ad tech solutions, including platforms.
Experience in Data Analysis.
Capable of collaborating with multiple teams and maintaining a positive environment.
Experience in Project and Account Management.
Experienced communicator – concise and clear communication in all forms; emails, presentations, reports, etc.
Ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions.
Experience managing existing business relationships, partnerships, and alliances internally and externally.

Nice To Haves

Applies a solid foundation to varying situations.
Applies advanced knowledge and perceives deviations from the normal pattern.
Understanding of agency commercial models.

Responsibilities

Support Growth teams and Orion Strategic Business Development in ideating and packaging innovative programmatic solutions for existing clients and new business.
Support Orion Select client pitching by pulling historical performance data, analyzing optimization opportunities, managing case studies and library of materials, and standardizing/documenting the operational framework.
Manage activation of Orion Select Campaigns, including optimizing media plans, campaign setup (targeting, audience strategies, PMPs), campaign optimizations utilizing the Orion value calculator, and post-campaign reporting.
Manage Activation for Orion Select campaigns activated through a 3rd party (e.g., Kinesso and managed services).
Identify key needs and requirements and share with negotiation teams.
Participate in the ideation, evaluation, and negotiation of product and commercial opportunities with tech and publisher partners to drive evolution of the Orion Select offering.