Manager, Client Strategy

Roku•New York, NY

2d•$156,000 - $180,000•Hybrid

About The Position

Roku is changing how the world watches TV. Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. About the Team At Roku, we embody the mentality of a sports team, becoming our strongest when we work together (cross functionally) to reach an end goal. The Client Marketing and Strategy team acts as the quarterback to sales, helping to build long term strategies and solutions that ultimately aid in revenue growth and deepen partnerships with priority accounts. In partnership with sales, we ensure our clients are constantly evolving to build successful CTV strategies, test and adopt new products, and build the future of TV together. About the Role Roku pioneered streaming to the TV and continues to innovate and lead the industry. While we are well-positioned to help shape the future of television – including TV advertising – around the world, continued success relies on building a marketing and ad strategy that grows Roku’s advertising business. As a Manager, Client Strategy, you will oversee a team of all-star strategists responsible for developing smart, brand-specific solutions that meet key business objectives. You will partner with cross-functional leadership to ensure there is R&R alignment, shared success, and profitable growth. You will partner with the Ad Sales team to identify market opportunities and drive maximum revenue through strategic partnerships and solutions. The ideal candidate has worked in digital and CTV media and is familiar with the required dedication for multi-tasking duties in a fast-paced environment. This role requires someone who can manage ambiguity, feel comfortable in the unknown, wear many hats, and lead with a solutions-oriented mindset, as they navigate this ever-changing, fast-paced environment.

Requirements

10+ years of relevant CTV experience as marketer or brand strategist, with expertise in ad tech and media.
Rich understanding of the streaming, TV, digital, social, and programmatic advertising landscape and challenges brands face within each.
Professional experience leading and developing teams.
Deep expertise crafting impactful and unique programs, designed to drive advertiser’s objectives as well as a positive consumer experience.
Understanding of the importance of balancing the end user experience with advertiser objectives.
Proven track record of working cross-functionally to solve problems and build streamlined processes to drive productivity.
Collaborative nature and track record of being an invaluable resource to sales teams.
Experience with presenting to senior-level stakeholders, both internal and external.
"No job is too big or too small" mentality -- you’re a long-term thinker and a short-term doer.
College degree or equivalent.

Responsibilities

Act as a leader and cross-functional partner within the Ad Sales organization, delivering market-leading strategies and solutions to deepen client relationships and drive revenue growth.
Directly manage a team of Client Strategists supporting key client and agency partners.
Act as the connective tissue across Roku’s ad products, content experiences, and data solutions to build holistic partnerships with measurable outcomes.
Leverage deep entertainment experience to develop creative strategies that unlock ad dollars and generate in-market demand from Brand and Performance Marketers.
Develop and streamline processes in partnership with cross-functional partners to ensure a smooth pre-sale workflow.
Partner with product teams to foster innovation based on market feedback and potential opportunities.
Merchandise Roku’s ability to be interoperable, democratizing programmatic partnerships to help unlock new revenue streams.
Partner with Ad Measurement and Account Management to develop learning agendas and identify client-specific solutions that deliver against goals/KPIs.
Present programs and custom solutions to key stakeholders internally and externally.