Manager, Campaign Management

Walmart•Mississauga, ON

6d•CA$91,900 - CA$126,390•Onsite

About The Position

The Manager, Campaign Management oversees campaign planning, coordination, execution, and optimization across various media channels to drive performance and revenue. This role involves collaborating with cross-functional teams to deliver advertising solutions while ensuring best-in-class client experiences. The Manager, Campaign Management drives the flawless setup and execution of campaigns. This position monitors goals and key performance indicators for a portfolio of accounts to ensure on-schedule and full delivery of campaigns. The Manager may also proactively optimize campaigns, propose media strategies, and track campaign stability, collaborating with internal stakeholders to troubleshoot technical issues. As a subject matter expert, the Manager accesses and analyzes data to pull relevant campaign results, supporting Account Management with insights to inform gaps and revenue growth opportunities. This role includes hosting status calls with account teams, delivering performance and pacing strategies, and escalating potential risks with resolutions. The Manager generates basic weekly reports to support strategic recommendations and continuously identifies operational efficiencies. Partnering with Sales and Account Managers, the Manager also builds and grows client relationships, attending client meetings as needed. Additionally, this role involves developing and supporting the Campaign/Event Planning process, ensuring it is on time, accurate, and compliant with business rules. The Manager also trains cross-functional team members on campaign processes to maintain compliance and accuracy.

Requirements

5+ years of experience in campaign management, ad operations, or a related field.
Proven success managing, executing, and optimizing digital advertising campaigns across multiple platforms.
Strong proficiency with ad operations and campaign management tools, including DV360, CM360, Criteo, Google Analytics, Adobe Analytics, and project management systems.
Demonstrated ability to troubleshoot technical issues, identify root causes, and implement effective solutions.
Advanced analytical skills with the ability to translate data into actionable insights and strategic recommendations.
Excellent communication, presentation, and storytelling skills, with a proven ability to influence and collaborate effectively with cross-functional stakeholders.
Strong attention to detail and a commitment to operational excellence and high-quality execution.
Adaptability and flexibility in a fast-paced environment with evolving business priorities.
Exceptional organizational and time-management skills, with the ability to manage multiple priorities simultaneously.
A growth mindset and commitment to continuous learning, professional development, and industry best practices.
Age – 16 or older

Responsibilities

Drives the flawless setup and execution of campaigns.
Monitors goals and key performance indicators for a portfolio of accounts to ensure on-schedule and full delivery of campaigns.
Proactively optimizes campaigns, proposes media strategies, and tracks campaign stability.
Collaborates with internal stakeholders to troubleshoot technical issues.
Accesses and analyzes data to pull relevant campaign results, supporting Account Management with insights to inform gaps and revenue growth opportunities.
Hosts status calls with account teams, delivering performance and pacing strategies.
Escalates potential risks with resolutions.
Generates basic weekly reports to support strategic recommendations.
Continuously identifies operational efficiencies.
Builds and grows client relationships, attending client meetings as needed.
Develops and supports the Campaign/Event Planning process, ensuring it is on time, accurate, and compliant with business rules.
Trains cross-functional team members on campaign processes to maintain compliance and accuracy.