Manager, Business Development, Finance - Debt Finance

White & Case LLP•New York, NY

4d•$136,000 - $190,000•Onsite

About The Position

Our Business Development & Marketing team plays a critical role in enhancing the Firm’s reputation, expanding its client base and driving revenue growth. This team develops and implements strategic marketing plans to promote the Firm’s legal services, leveraging digital and traditional marketing channels to reach target audiences. They conduct market research to identify industry trends and client needs, positioning the Firm competitively within the legal marketplace. The team also manages client relationships, orchestrates business development initiatives, and seeks opportunities for partnerships and networking. Through compelling content creation, event planning and public relations efforts, they ensure that the Firm maintains a strong market presence and continues to attract and retain clients. As a Business Development Manager, you will help manage and support client, business development and marketing efforts for the Americas Debt Finance Regional Section. Your role will require you to work with business development managers, partners and lawyers to support the on-going business and practice development activities of the Americas Debt Finance Regional Section, focusing on strategic initiatives, client development, market positioning and brand recognition. Although based in New York, the role will have a significant US domestic and international dimension to it due to the Firm’s multiple US offices and global network.

Requirements

Creative, outgoing, collaborative and a team player
Ability to be a self-starter and use own initiative is a must
Strong track-record in project managing and delivering pitches and proposals
Excellent written and oral communication skills
Strong research and marketing writing skills
Flexible, committed and enthusiastic
Attention to detail
Influencing, negotiation and coaching skills
Organized and efficient, with the ability to manage time well, prioritize effectively and handle multiple deadlines
Ability to handle confidential and sensitive information with the appropriate discretion
Good systems and database skills including InterAction, Word, Excel, and PowerPoint
Undergraduate degree in Marketing, Business Administration, or a related field is required
6 plus years’ experience in a law firm or other professional services firm
Demonstrable experience of responsibility for a team and can demonstrate operating at partnership level

Nice To Haves

Private Equity/Capital Markets/Corporate/Banking/Debt Finance/Restructuring & Insolvency practice experience is preferred, but not essential

Responsibilities

Work with the Americas Debt Finance Business Development team and partners to help drive the development and implementation of the the Americas Regional Section business plan, associated marketing plans and identified key initiatives
Lead on the development and implementation of the associated marketing plans and identified key initiatives for one/two of the Debt Finance pillar groups (Borrower Finance, Private Credit, Bank Lending and Specialty Finance)
Assist in the integration of lawyer new joiners
Liaise and work with other Section and Industry BD teams on joint marketing and BD initiatives
Lead on the preparation of domestic and cross-border pitches, proposals, capability statements, and presentations materials
Support the development of priority Debt Finance client relationships, including the design and execution of client action plans
Co-ordinate client, market, sector and decision-maker research and analysis as required
Develop and maintain marketing collateral, including placemats, brochures, experience statements, key selling messages, presentations, transaction lists, external website and intranet content and lawyer biographies, ensuring materials are always up-to-date, well-written, contain compelling and consistent messages
Contribute to league table and legal directory submissions
Manage award and ranking opportunities and make recommendations. Lead on drafting the related submissions
Support thought leadership efforts by monitoring trends and hot topics; and assist with the distribution of thought leadership pieces
Assess the value, relevance and cost/benefits of profile-raising opportunities (including sponsorship and speaking slots) to ensure maximum benefit is realized from each such opportunity
Manage internal marketing information flows with respect to new and active matters and closed deals to ensure all marketing information is appropriately captured and correctly profiled
Lead on the maintenance of: Debt Finance capability statements and key experience lists in the global central pitch material repository the Firm’s CRM database (a) to ensure we have up-to-date information about Debt Finance priority client contacts and (b) to support business development activities, coordinating related information gathering processes, ensuring proper tracking of activities and a regular flow of information about business development to the Section’s lawyers and key client teams
Work with the central events team to plan Debt Finance client and multi-client events
Coordinate involvement with relevant industry associations and other groups
Coordinate participation at/sponsorship of industry conferences. Lead on the maximizing of sponsorship benefits