The Manager, Business Analysis and Insights leads analytical activities supporting business strategies and customer needs. The role develops stakeholder relationships, oversees data integrity, delivers actionable insights through analysis and reporting, manages processes for efficiency and compliance, and promotes continuous improvement. It also guides and mentors associates, supports ethical standards, and advances organizational goals through data-driven decision-making. The position is part of the Media & Entertainment Analytics team, which supports VIZIO Ads by integrating data, advertising, and streaming entertainment to deliver measurable outcomes. The team manages campaign lifecycles through audience insights, targeting, measurement strategies, and custom reporting. It collaborates with Sales, Client Services, Ad Operations, Product, Data, and external vendors on campaign analysis, attribution, and business reviews. Analysts provide insights into campaign impact and optimization opportunities and help stakeholders use proprietary data assets for informed decisions.
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Job Type
Full-time
Career Level
Manager