Manager, Brand - SquishPillow

Jazwares, LLCPlantation, FL
Hybrid

About The Position

As the Brand Manager, you will act as the brand champion for SquishPillow, the fastest-growing brand at Jazwares. You’ll lead the execution of product development, ensuring all milestones are met for timely market delivery.

Requirements

  • Bachelor’s degree industry relevant field is a plus.
  • 3-5 years of product development, product management, brand development, licensing, project management or relevant experience.
  • 3-5 years of experience in the consumer products industry, with a demonstrated understanding of design aesthetics and evolving consumer preferences. Experience in Bedding, Home is a plus.
  • 1+ year of leadership experience.
  • Strong proficiency in Microsoft Office & G-Suite
  • Knowledge of digital rights management systems
  • Creative out of the box thinker that values innovation
  • Able to multitask, organize, prioritize, and manage time efficiently
  • Able to work independently or collaboratively
  • Exceptional verbal and written communication skills
  • Articulate and eloquent speaking skills that can engage an audience
  • Can easily adapt to shifting priorities, and can manage multiple priorities at one time while simultaneously working on multiple projects/tasks and meeting deadlines
  • Effective interpersonal skills, and able to build positive and productive working relationships
  • Leadership skills; can train, mentor, coach, inspire, motivate and develop others
  • Strong Analytical Skills with a deep understanding of tracking and measuring metrics
  • Advanced presentation skills including the ability to develop and deliver informative and influential presentations
  • Effective project management skills
  • Effective problem solver and critical thinker; proactive in resolving issues
  • Ability to thrive in a high-pressure, fast-paced, and time-sensitive environment
  • Ability to gain an in-depth knowledge about our brands and products
  • Ability to deal effectively with diverse individuals at all organizational levels in a professional manner
  • Knowledge of product development and manufacturing processes
  • Strong ability to use independent judgment, analyze information, and formulate recommendations

Nice To Haves

  • Experience in Bedding, Home is a plus.

Responsibilities

  • Work collaboratively with product design, packaging design, marketing, licensing, and other internal team partners to create a product that is the best fit for the brand.
  • Drive day-to-day line development for assigned brand(s) and manage to key development milestones and financial objectives.
  • Analyze and evaluate sales data, understand the competition, and current industry trends to aid in product line architecture and development.
  • Conducts competitive and consumer analysis, understanding and applying toy trends and play patterns.
  • Understand and identify retailer-specific channel strategies to create diverse product lines that satisfy the evolving needs of all global markets and retail channels.
  • Lead a cross-functional team to ensure best in class products with brand integrity, maintaining consistency in product, packaging, sales, and marketing communication.
  • Utilize project management software for assigned projects.
  • Coordinate design approvals with respective licensors and/or stake holders throughout the development process.
  • Consistently follow up with brand and cross-functional teams to communicate project status, updates, issues, and opportunities to the broader organization.
  • Evaluates the competitive landscape and industry trends to help drive strategic decisions around product development and customer execution.
  • Analyze point-of-sale data by product line, SKU, and retailers to determine growth opportunities and new product segments.
  • Provide consumer, category, and competitive insights and co-develop targeted retail exclusives plans working closely with the Business Director in identifying new trends, product concepts and development opportunities.
  • Assist in brand and product strategies including themes and positioning, for every product development season.
  • Lead point of contact and communication with cross functional teams for assigned brands throughout the brand planning and product development phase.
  • Ensures brand integrity and development schedules are kept on track.
  • Collaborates in the creation and maintenance of brand decks and other sales materials.
  • Ensure that all outsourced work is quoted in a timely fashion and approved prior to work performed.
  • Help verify that potential expenditures are in line with the proposed development budget of the item and negotiate competitive pricing with vendors and external partners.
  • Request and document 3D model costs, product unit costs and tooling costs as received from global Product Managers and suppliers.
  • Ensure item master is accurate and updated on an ongoing basis (costing, factory info, product dimensions, etc...).
  • Interface with key vendors/suppliers and product managers, to ensure a smooth business process.
  • Work with Brand Management and Design Teams to coordinate the timely creation and placement of development, photography, and presentation models/samples.
  • Verify necessary changes are communicated to the responsible party and executed, elevating concerns to the Product Manager, Sr Director of Product Development, SVP of Product Development and Brand Team lead.
  • Liaise with Brand Managers to build licensor relationships and coordinate design approvals with respective licensors and/or stake holders throughout the development process by collaborating throughout development to achieve design and performance requirements while advising on costing, manufacturing, and scheduling parameters.
  • Collaborate with Sales to plan and execute effective presentations.
  • Stay up to date with compliance/ style guides/ approvals through internal systems and external communication.
  • Provide timely feedback to cross functional teams.
  • Gather domestic and international field input on new and existing products.
  • Solicit and incorporate sales input into the development of new products.
  • Participate in key account calls.
  • Track and analyze sales and profitability of new and existing products.
  • Work with Sales and Contract Manufacturing to proactively manage inventory (excess, backorders, etc.).
  • Act as a leader, trainer and mentor for jr staff.
  • Perform other duties as assigned.

Benefits

  • basic medical insurance that is 100% company-paid for employees and their children
  • employee basic life and AD&D insurance
  • a 401(K) retirement program with Jazwares matching up to 4% of pretax or post-tax deferrals
  • short and long-term disability
  • tuition reimbursement
  • flexible work schedule
  • Monday through Thursday on-site, with an optional WFH on Fridays
  • up to 20 workdays fully remote each year
  • Time Off for vacation and sick leave
  • opportunity to volunteer for up to 16 hours a year on community service projects
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