Manager, Audience Engagement

The University of Arizona•Tucson, AZ

1d•Onsite

About The Position

The Chief Audience Engagement Officer (CAEO) is Arizona Public Media’s senior executive responsible for advancing AZPM’s strategy for community visibility, engagement, public service impact, and regional partnerships. As a member of the executive leadership team, the CAEO ensures that AZPM’s educational initiatives, original content, and outreach activities authentically reflect and serve Southern Arizona communities while expanding awareness, use, and financial support of AZPM’s services. The role connects AZPM, the University of Arizona, and the broader community, positioning public media as a platform for civic engagement, public understanding, lifelong learning, and community impact, and supporting the University’s Land Grant mission. The CAEO oversees community engagement, educational outreach, digital engagement, marketing, communications, brand strategy, and community partnerships. The role also leads business development and revenue-growth work, develops integrated media and marketing solutions, builds strategic partnerships, and advances AZPM’s production and facility services. The selected candidate will champion AZPM as a trusted public media organization, civic convener, storyteller, educator, and catalyst for community dialogue and action. This is a full-time, benefits-eligible position at the University of Arizona. Visa sponsorship is not available.

Requirements

Bachelor’s degree or equivalent advanced learning attained through professional-level experience.
At least 5 years of related work experience, including 2 years of managerial experience, or an equivalent combination of education and work experience.
Exceptional communication, relationship-building, facilitation, and public-speaking skills.
Knowledge of Southern Arizona’s communities, cultures, demographics, and civic landscape.

Nice To Haves

Master’s degree in communications, organizational leadership, public administration, education, or a related field.
Leadership experience in public media, community engagement, civic engagement, higher education, nonprofit management, or related sectors.
Experience measuring and demonstrating public service impact.
Experience in public media and the evolving audience engagement landscape across traditional and emerging platforms.
Experience working in higher education or other mission-driven organizations.
Proven experience leading teams, managing budgets, and executing strategic initiatives.
Demonstrated success building and sustaining partnerships across communities and stakeholder groups.
Strategic and systems thinking.
Civic and community engagement leadership.
Audience-centered innovation.
Cross-functional collaboration.
Public media and public service orientation.
Data-informed decision-making.
Cultural competence and inclusive leadership.
Crisis communication and public affairs.
Partnership development and stakeholder engagement.
Change leadership and organizational effectiveness.

Responsibilities

Lead and support AZPM’s business development and revenue-growth activities by identifying, developing, and converting opportunities that leverage its audiences, content, media platforms, facilities, technology, and production capabilities.
Develop and sell integrated media and marketing solutions combining broadcast, digital, social, events, and other AZPM capabilities to address client and partner objectives and support organizational revenue goals.
Develop and maintain business relationships with current and prospective corporate sponsors, donors, business leaders, community organizations, media partners, and other stakeholders.
Expand AZPM’s presence in Arizona’s media, film, video, and creative industries by identifying strategic partnerships, prospective clients, and commercial opportunities that support earned income.
Collaborate with Production Services, Development, Membership, Corporate Support, and other AZPM teams to implement business plans and sales strategies, support revenue targets, evaluate financial and client-development activities, and identify opportunities.
Identify and develop potential revenue-generating products, services, and business opportunities using emerging media platforms, audience trends, technology, AZPM assets, and changing client needs.
Lead business development and sales strategy for AZPM production and facility services, pursuing organizations seeking production, studio, meeting, and event facilities.
Build and manage a business-development pipeline with measurable goals for prospect identification, relationship development, proposals, sales conversion, revenue growth, client retention, and account expansion.
Represent AZPM in business, civic, philanthropic, media, and professional communities, using networking and relationship development to generate clients, partners, sponsors, and revenue opportunities.
Monitor, analyze, and communicate business-development performance and market opportunities using revenue, sales activity, client, audience, and market data; identify growth opportunities and recommend strategies to strengthen financial sustainability and long-term business development.
Oversee community engagement, educational outreach, digital engagement, marketing, communications, brand strategy, and community partnerships.

Benefits

Health insurance
Dental insurance
Vision insurance
Life insurance
Disability programs
Paid vacation
Paid sick leave
Paid holidays
Tuition reduction for the employee and qualified family members at U of A, ASU, and NAU
Retirement plans
Access to University of Arizona recreation and cultural activities
Work-life programs