Local Store Marketing Specialist (Temporary Role)

Tractor Supply Company • Brentwood, TN

5d • Onsite

About The Position

This position supports the team responsible for planning, project managing, and executing Local Store Marketing initiatives in support of new store grand openings, competitive market strategies, and store-level events. This role partners with multiple cross-functional teams, external agencies, and field leadership across 2,300 Tractor Supply stores to ensure timely and accurate execution of marketing programs that drive traffic and sales. This position leverages data, market insights, and store-specific needs to support tailored marketing plans and ensures flawless execution across multiple concurrent projects.

Requirements

• 3 – 5 years’ experience in project management of marketing programs, preferably in a retail or multi-location marketing environment
• Bachelor’s degree from an accredited college or university preferred. Any suitable combination of education and experience will be considered.
• Demonstrate effective project management, organization, communication and multi-tasking skills
• Demonstrate skills in Excel, PowerPoint and Word
• Attention to detail, timelines and deadlines
• Ability to work as a team player across all functional groups

Responsibilities

• Support the planning and execution of Local Store Marketing initiatives including new store grand openings, re-grand openings (relocations and remodels), and competitive market support
• Develop and manage project timelines, task lists, and deliverables to ensure on-time and accurate execution across multiple projects
• Partner with internal cross-functional teams including Media, Integrated Marketing, Merchandising, Store Communications, Real Estate, Loyalty, and PR to execute marketing programs
• Collaborate with external agency partners to develop and deliver creative assets, media plans, direct mail, radio, and promotional materials
• Support new store grand openings by coordinating marketing activities from pre-opening through post-opening, including store communications, promotional offers, and media execution
• Communicate directly with Store Managers, District Managers, and Regional leadership to align on local marketing strategies and execution plans
• Leverage data and reporting tools to tier stores, identify competitive markets, and inform marketing strategies
• Monitor competitor activity and support development and execution of localized marketing strategies to drive traffic and sales in competitive markets
• Execute marketing deliverables including coupon creation, test scan sheets, point-of-purchase materials, email banners, social assets, and radio scripts
• Ensure accuracy of marketing materials including store information, promotional details, and advertisements
• Support store-level events and community marketing initiatives as needed, including coordination of marketing assets and cross-functional alignment
• Other projects and assignments as needed

Benefits

• company-paid life and disability insurance
• paid parental leave
• tuition reimbursement
• family planning resources such as adoption and surrogacy assistance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees