Local New Business Developer - USBL - US

Sysco•Sysco Arkansas, AR

About The Position

This professional sales position is responsible for improving Sysco’s market position and achieving financial growth by executing long-term strategic goals, using advanced analytics and lead generation, leveraging Sysco’s Salesforce platform, and negotiating contracts to secure new business. Using a team-selling approach, the Local New Business Developer engages a cross-functional team to develop strategies that meet prospects’ needs, builds relationships, and transitions accounts to the sales force during onboarding. The role delivers a local new business plan aligned with regional financial goals, focusing on prospect opportunities below $5 million in annualized revenue. It works with regional sales leaders and the broader sales team to identify and prioritize opportunities, coordinate proposals, and secure new accounts. The position also maintains accurate prospect activity in Salesforce, monitors sales performance, tracks industry and market trends, and participates in sales meetings, food shows, customer events, and professional development. Sysco provides ongoing training and education opportunities. Applicants must be authorized to work in the United States.

Requirements

  • High school diploma or GED.
  • At least 3 years of relevant sales experience in a business-to-business professional sales environment.
  • At least 2 years of proven new business development experience.
  • Solid analytical and problem-solving skills, including familiarity with analyzing reports and deriving insights from data.
  • Ability to express information in terms of profit and loss, food cost, and expense ratio.
  • Strong financial acumen and ability to plan and execute business plans.
  • Flexibility, openness to new ideas, and readiness to accept change.
  • Strong interpersonal skills and ability to work with and influence varied stakeholders.
  • Strong communication skills with internal and external teams.
  • Ability to understand and manage compliance with contracts.
  • Ability to learn proprietary CRM tools for planning and forecasting sales growth.
  • Ability to meet deadlines and produce accurate, thorough, high-quality work.
  • Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.
  • Strong organizational and project management skills, including the ability to manage multiple initiatives simultaneously.
  • Business and restaurant operations acumen to manage sophisticated customers.
  • Demonstrated ability to build trust with prospective customers and secure new business.
  • Demonstrated consultative selling, networking, and negotiation skills.
  • Proactive, self-directed approach and ability to structure a weekly schedule for success.
  • Understanding of marketing principles, product lines, ordering procedures, and Sysco’s credit terms.

Nice To Haves

  • Bachelor’s degree in a related field or equivalent educational level.

Responsibilities

  • Deliver the agreed-upon local new business plan in alignment with the region’s financial goals.
  • Work with regional sales leaders to develop a comprehensive business development strategy.
  • Use advanced analytics to prioritize opportunities and develop local and regional new business strategies.
  • Prioritize intelligence opportunities recommended by other sales team members through Sysco Salesforce, subject to leadership approval.
  • Build creative, effective sales plans for target opportunities below $5 million in annualized revenue, including large TRS, multi-location, and LC2 prospects identified through advanced analytics.
  • Leverage cross-functional sales team expertise to address prospects’ concerns, build trust, and shorten sales cycles.
  • Coordinate proposals for local contracts (LC2) with the sales team, addressing clients’ needs, concerns, and objectives.
  • Collaborate with the sales team to expand business development efforts and help secure key accounts in support of the annual profit plan.
  • Review weekly, monthly, and quarterly sales objectives and results for target accounts, and prepare action plans where improvement is needed.
  • Gather information on emerging market and foodservice industry trends to assess the competitive landscape and improve new-business effectiveness.
  • Stay current with developments in the field by participating in seminars and workshops and reading publications.
  • Develop strong working relationships with brokers, distributors, and foodservice industry peers, and actively participate in the foodservice community.
  • Accurately enter and manage prospect-account data and activity in Sysco Salesforce.
  • Identify opportunities for promotions, additional services, and distribution avenues that can increase sales.
  • Present to and consult with senior-level management on foodservice industry trends.
  • Attend sales meetings, food shows, and customer events, and provide feedback.
  • Stay current with Sysco’s value-added offerings and technology solutions, including customer-facing reporting tools.
  • Apply feedback and adapt to new challenges and changing circumstances.
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