Licensing Manager (Sports, Music, Icons)

Funko • Burbank, CA

7d • Hybrid

About The Position

Funko’s Manager, Licensing oversees partnerships within the Sports, Video Games, and Icons portfolio, supporting the Hardlines business. The role is based in Burbank, California, and reports directly to the VP, Licensing and Business Development. It is a hybrid role, with onsite work Monday through Thursday and Friday as an optional remote workday.

The position is primarily responsible for assigned Loungefly partnerships, including current and prospective licensors. It handles business planning, forecasting, relationship management, contract negotiation and review, and other partnership needs. The role also works with Sales, senior leadership, Merchandising, and licensors to identify business opportunities, develop strategies and business plans, manage contractual needs, and expand existing or prospective product extensions.

The Licensing Manager researches licensor requests and the competitive landscape, analyzes market and consumer trends and account performance, and develops growth plans and product, merchandising, and marketing strategies. The role partners with Sales and Joint Business Planning on assortment, retail planning, and sales pitches, and works with Merchandising, Creative, and Product Development to support innovation, go-to-market plans, contractual compliance, and communication with licensors.

The work environment has a usually moderate noise level. The position regularly involves sitting, using hands to handle or feel objects, and talking or hearing; frequently reaching with hands and arms; and occasionally standing and walking. The employee frequently lifts or moves up to 10 pounds and occasionally lifts or moves up to 25 pounds.

Requirements

• Minimum of 3–5 years of direct toy, collectible, or adjacent licensing experience.
• Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.
• Strong analytical and organizational skills.
• Experienced written and verbal communication skills; confidence, fluency, and persuasiveness.
• Strong prioritization and self-governance.
• Problem-solving ability and a can-do attitude.

Responsibilities

• Manage assigned Loungefly partnerships with current and prospective licensors, including forecasting, relationship management, contract negotiation and review, and other business needs.
• Conduct calendarized business reviews for partners.
• Identify new business and revenue opportunities with Sales and senior leadership, and coordinate with licensors on contractual needs and extensions.
• Develop strategies and business plans by retailer, brand, and property in partnership with the VP, Merchandising, Sales, and licensors.
• Research and respond to licensor requests in a timely manner.
• Research and understand the competitive landscape; analyze market trends, consumer trends, and retailer and industry needs.
• Analyze account performance with Royalties and develop growth plans by key licensor and product line.
• Develop and implement product, merchandising, and marketing strategies to maximize sales and meet contractual commitments.
• Partner with Sales and Joint Business Planning on assortment, retail planning, and sales pitches where relevant.
• Partner with Merchandising and Creative teams on innovation and go-to-market strategies.
• Work with Product Development to ensure compliance with contractual rights and protocols.
• Serve as a liaison between Funko Product Development and licensor Product Development as needed.
• Share licensor materials and periodic updates across Funko divisions.

Benefits

• Competitive compensation package with full benefits.
• 401(k) plan with company matching contributions.
• Potential eligibility for additional discretionary bonuses or incentives on a case-by-case basis.
• Creative work environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager