Leasing and Marketing Specialist

PCPPC INC.Chicago, IL

About The Position

Under the direction of the Property Manager, the Leasing Specialist is responsible for maximizing occupancy by generating qualified traffic, networking within the local community, scheduling appointments, securing rentals, promoting resident retention, marketing efforts and providing or coordinating exceptional customer service. The ideal candidate will be responsible for managing all aspects of leasing the apartment units.

Requirements

  • Maximizing occupancy by generating qualified traffic
  • Networking within the local community
  • Scheduling appointments
  • Securing rentals
  • Promoting resident retention
  • Marketing efforts
  • Providing or coordinating exceptional customer service
  • Managing all aspects of leasing the apartment units
  • Greeting clients
  • Assessing client needs
  • Answering client questions
  • Providing tours of apartments and community
  • Processing applications
  • Preparing and reviewing lease agreements and renewals
  • Responding to in-person, phone and email inquiries
  • Providing leasing information
  • Making appointments
  • Creating and following up with maintenance requests
  • Completing weekly, monthly and special reports
  • Receiving deposits and rent money
  • Recording deposits and rent money appropriately
  • Conducting all leasing activities at the property
  • Responding to telephone inquiries
  • Providing tours of apartments and amenities
  • Following up with prospects
  • Coordinating all move-ins
  • Performing telephone market surveys
  • Performing physical shops of competitors
  • Conducting weekly, monthly and quarterly marketing assessments
  • Making recommendations for marketing strategies
  • Recommending strategies and programs for on-site marketing activity
  • Planning, creating, and maintaining social media content
  • Developing and monitoring merchant/neighborhood referral programs
  • Initiating sales outreach plans
  • Recommending programs and strategies to increase qualified traffic and closing ratios
  • Maintaining passing e-shop, phone shop, and physical shop scores
  • Maintaining closing ratios in line with industry standard
  • Adhering to all prospect and resident follow up procedures
  • Inspecting apartments with new residents at move in
  • Completing all necessary move-in paperwork
  • Supporting Community Assistant with tracking renewals, lease expirations, and notices to vacate
  • Collecting and accurately processing and reporting receipt of application fees, security deposits, rents and other fees
  • Collecting and accurately processing and reporting all move-in file documentation including renters insurance
  • Keeping files, desk, and leasing area organized
  • Complying with all Fair Housing regulations and other laws
  • Inspecting market ready units and models each morning
  • Ensuring models/mini-models are stacked with refreshments, lights on and show ready
  • Assisting with the monitoring and directing of service operations
  • Ensuring service requests are completed within 24 hours
  • Ensuring curb appeal standards are met
  • Displaying courteous and professional attitude toward all customers
  • Maintaining availability for resident functions, community affiliated events and weekends

Responsibilities

  • Manage all aspects of the leasing process, including leasing apartments, preparing lease paperwork and assisting to ensure a smooth move-in
  • Greet clients, assess needs, answer questions and provide tours of the apartments and community.
  • Process applications and prepare and review lease agreements and renewals.
  • Respond to in-person, phone and email inquiries, which includes providing leasing information, making appointments, creating, and following up with maintenance requests.
  • Assist with completing weekly, monthly and special reports as assigned by the Leasing Manager or Business Manager.
  • Receive deposits and rent money, and record appropriately.
  • Provide excellent customer service and assist all clients with a positive and friendly tone.
  • Conduct all leasing activities at the property, responding to telephone inquiries, providing tours of apartments and amenities, following up with prospects, and coordinating all move-ins
  • Perform telephone market surveys and physical shops of competitors
  • Weekly, monthly and quarterly marketing assessments and recommendations for marketing strategies
  • Recommend strategies and programs for on-site marketing activity
  • Plan, create, and maintain social media content that reflects the property's brand identity and standards
  • Develop and monitor merchant/neighborhood referral programs for move-in packets, newsletters, and resident retention
  • Initiate sales outreach plans including but not limited to new development, community management, internal and external communication, and support
  • Recommend programs and strategies to increase qualified traffic and closing ratios
  • Maintain passing e-shop, phone shop, and physical shop scores
  • Maintain closing ratios in line with industry standard
  • Adhere to all prospect and resident follow up procedures including, but not limited to, sales, service, request and random follow up
  • Inspect apartments with the new residents at move in and complete all the necessary paperwork
  • Support Community Assistant with tracking renewals, lease expirations, and notices to vacate
  • Collect and accurately process and report receipt of application fees, security deposits, rents and other fees and all move in file documentation including renters insurance
  • Accurately process and report receipt of application fees, security deposits, rents and other fees
  • Keep files, desk, and leasing area organized
  • Comply with all Fair Housing regulations and other laws as they relate to property specific guidelines and occupancy standards
  • Inspect market ready units and models each morning, ensure models/mini-models are stacked with refreshments, lights on and show ready
  • Assist with the monitoring and directing of service operations to ensure service requests are completed within 24 hours and curb appeal standard are met
  • Provide excellent customer service and display courteous and professional attitude toward all customers
  • Maintain availability for resident functions, community affiliated events and weekends
  • Perform other duties as required
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