Lead Professional, Multiplatform Content Creator

Nike • Beaverton, OR

1d

About The Position

The Lead Professional, Multiplatform Content Creator helps shape the voice of NIKE, Inc.on social media channels including i.e. LinkedIn and supports our editorial aligned to our Corporate Communications areas of focus around global sports moments. The ideal candidate is a platform agnostic creative storyteller with social media strategy expertise. They understand crafting social content that is authentic, brand right and audience specific. They value collaboration, co-creation, iteration and follow-through. They are culturally curious, evolve with changing platforms / technologies and practice decision-making fueled by insights and analytics.

Requirements

• 5+ years of professional experience in communications, content and editorial strategy, or publishing
• Bachelor's degree in journalism, communications, advertising, English or related field; will accept any suitable combination of education, experience and training
• Experience developing content strategy, leading and owning execution for brand-owned social media channels – or related experience from professional sports, media, etc.
• Experience developing content and storytelling for a variety of channels and audiences – from punchy, compelling social copy to writing for other large brands or media outlets
• Deep understanding of the evolving media and social media landscape; technical savviness

Responsibilities

• Leading the strategy and crafting content for NIKE, Inc.’s presence on LinkedIn, various other internal and external communications-managed social channels and platforms; you’ll work across multiple teams to source content, messaging, assets, etc. to fuel this work
• Creating new, multimedia editorial franchises for the NIKE, Inc. LinkedIn handles that showcase our Nike-only moments.
• Managing the multiplatform content calendar and aligning it to the overall One Publishing editorial vision
• Partnering with Global Communications teammates to develop and execute storytelling opportunities on our One Publishing internal and external channels for NIKE, Inc. leaders and corporate-focused stories
• Analyzing and applying insights and metrics to help guide our strategy and best practices
• Exploring additional channels and platforms where Nike leaders can authentically share their stories, expertise and love of sport

What This Job Offers

• Job Type: Full-time
• Career Level: Senior