Lead Performance Manager, Google Ads Guru

TNT Growth•Miami, FL
•Remote

About The Position

We are seeking an elite Google Ads platform expert with agency experience to drive revenue for our clients. This is not a Media Buyer role; we need someone who lives and breathes the Google Ads platform and can go far above and beyond the capabilities of our Growth Managers/Media Buyers. TNT Growth is on a mission to help our team and clients succeed, and we need someone who is genuinely elite at paid media. You should be the type of person who can open an account and immediately identify issues without even clicking into a campaign. You have enough experience to have strong opinions on creative, bidding, and landing page effectiveness. In this role, you will not be running campaigns but setting the performance standard for the entire team. You will be responsible for identifying problems before they escalate into client issues, coaching other Growth Managers to improve their skills, and driving significant revenue results for a portfolio of clients. There is significant growth potential within the company as we scale, with a clear path upward for the right individual.

Requirements

  • Elite at paid media, specifically Google Ads.
  • Agency experience.
  • Ability to scale big budgets.
  • Experience rescuing dying accounts.
  • Strong opinions on creative, bidding, and landing page effectiveness.
  • Experience leading other marketers.
  • Ability to coach and give feedback that sticks.
  • Ability to differentiate between someone who can't and someone who won't.
  • Hungry to grow and ready to earn title, compensation, and a seat at the table.
  • Google Ads (and hopefully Meta too) are basically a second language.
  • Could talk bid strategy for an embarrassingly long time.

Nice To Haves

  • Meta Ads experience.

Responsibilities

  • Own the Cross-Pod Performance Standard: Set and maintain the performance benchmark for every active account across all three Growth pods, assigning a green, yellow, or red status and ensuring the standard is upheld.
  • Run the Weekly Account-Health Review: Lead the weekly meeting to assess the health of the client book, identify early warnings (yellow accounts before they turn red, red accounts before they churn), and present a clear, evidence-based picture of account health to the Head of Growth.
  • Lead Red-Account Rescues: Take charge of crisis situations for at-risk accounts, with the authority to pull resources from across pods (analysts, creatives, strategists) and own the save plan, timeline, and outcome.
  • Coach Pod Leads on Performance Craft: Provide a dotted-line coaching relationship to the three Pod Leads, holding them accountable to the performance standard, and working with them to close gaps, sharpen strategy, and build their capabilities.
  • Partner with the Head of Growth on Capacity and Expansion: Act as a thought partner on team capacity, account growth potential, and staffing decisions, using data and pattern recognition to inform strategy.
  • Own the AI-assisted account-health layer: Identify opportunities for AI to enhance review coverage, detect anomalies, accelerate diagnosis, and standardize follow-through across the client book, piloting and scaling AI workflows that improve decision quality.
  • Client management and relationship building.
  • Work closely with TNT executives and high-level stakeholders in client organizations with a strong focus on retention and strategy.
  • Ensure account health and reporting for your book of business are top priorities.
  • Be proactive and provide innovative solutions before an account becomes problematic.
  • Handle emergency triaging.

Benefits

  • Flexible PTO
  • Commission on accounts owned
  • Benefits
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