Lead Generator - Columbia, MD

McCrea Heating & Air Cond•Temple Hills, MD
•$18 - $20•Onsite

About The Position

The Lead Generator engages retail customers and generates qualified leads for McCrea Heating & Air Conditioning Services. This customer-facing role involves initiating conversations, identifying customers’ heating and cooling needs, promoting HVAC services, and scheduling appointments for equipment replacements, upgrades, or consultations. The position is based in retail environments in Columbia, MD and Arundel Mills, MD. The nearest supporting McCrea office is in Temple Hills, MD, but the primary work locations are Columbia and Arundel Mills. Both full-time and part-time positions are available. Employees may work 4–5 days per week depending on employment status, business needs, and assigned location. Weekend availability is required. Starting pay is $18–$20 per hour, with a $50 commission per booked appointment.

Requirements

  • Strong verbal communication and interpersonal skills.
  • Comfort approaching and engaging customers in a retail environment.
  • Friendly, outgoing, professional, and customer-focused demeanor.
  • Self-motivated and dependable, with the ability to work independently.
  • Reliable transportation to and from the assigned work location.
  • Ability and willingness to learn company services, products, and lead-generation processes through training.
  • Ability and willingness to work a flexible schedule, including evenings and weekends.
  • Ability to stand and walk for extended periods, typically 6–8 hours per shift.
  • Ability to frequently use hands and arms to interact with customers, materials, displays, and promotional items.
  • Ability to occasionally lift, carry, and move promotional materials or display items as needed.
  • Ability to bend, reach, and move throughout the assigned retail area.

Nice To Haves

  • Previous retail, customer service, sales, or lead-generation experience.

Responsibilities

  • Greet and engage retail customers in a friendly, professional, and approachable manner.
  • Initiate conversations to identify potential heating and cooling needs and interest in HVAC services.
  • Promote McCrea Heating & Air Conditioning Services and educate customers about available services and solutions.
  • Identify qualified sales opportunities and schedule HVAC consultations, equipment replacements, or upgrades.
  • Collaborate with store personnel to maximize lead-generation opportunities and maintain a positive customer experience.
  • Accurately record customer information, leads, and scheduled appointments according to company procedures.
  • Meet established lead-generation and appointment-setting goals.
  • Participate in training to develop product knowledge, customer engagement, and sales skills.
  • Assist with setting up, maintaining, and breaking down promotional materials and displays as needed.
  • Maintain a professional appearance and demeanor and represent the company positively when interacting with customers.
  • Contribute ideas and feedback to improve lead-generation strategies and customer engagement.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) retirement plan
  • Company-paid life insurance
  • Supplemental insurance options
  • Short-term disability
  • Paid time off
  • Training and professional development opportunities
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