Lead Generation & Outreach Specialist for a Transportation and Logistics Company in the US (Home Based Part Time)

Virtual Coworker•Blue Springs, MO

12d•Remote

About The Position

This is a part-time, home-based role for a Lead Generation & Outreach Specialist at a US-based Transportation and Logistics Company. The primary focus is on researching and identifying potential partners, conducting outbound outreach, and driving qualified prospects to join the company's waitlist. The role involves consistent follow-up, meticulous record-keeping, and collaboration with founders to refine messaging and improve engagement.

Requirements

Experience in lead generation and outreach.
Proficiency in using CRM and tracking tools.
Ability to conduct thorough research.
Strong written and verbal communication skills.
Familiarity with various outreach channels (email, LinkedIn, Instagram, Facebook Groups).
Ability to maintain accurate records.
Self-motivated and able to work independently.
Willingness to collaborate and refine messaging.

Nice To Haves

Experience in the transportation and logistics industry.
Understanding of shippers, carriers, owner-operators, dispatchers, small fleets, brokers, logistics companies, and freight partners.

Responsibilities

Research and identify potential shippers, carriers, owner-operators, dispatchers, small fleets, brokers, logistics companies, and freight partners.
Conduct outbound outreach through email, LinkedIn, Instagram, Facebook Groups, and other relevant channels.
Initiate conversations with prospective users and introduce company's platform and value proposition.
Send personalized direct messages, connection requests, and outreach campaigns.
Follow up consistently with leads to build relationships and increase engagement.
Track all outreach activities, conversations, responses, and follow-up schedules using CRM and tracking tools.
Maintain accurate and organized records of prospects and lead statuses.
Help drive qualified prospects to join the company's waitlist.
Collaborate with the founders to refine outreach messaging and improve response rates.
Provide weekly reports on outreach activity, lead generation efforts, conversations started, and waitlist signups.