Lead, Digital Experience Delivery

Canadian Blood Services•Ottawa, ON

3d•Hybrid

About The Position

Canadian Blood Services is looking for a Regular full-time Lead, Digital Experience Delivery to join our dynamic Integrated Marketing team. Reporting to the Manager, Digital Experience Delivery, the Lead, Digital Experience Delivery is responsible for leading the end-to-end execution of digital experience initiatives across Canadian Blood Services’ public-facing digital channels, translating approved strategies and product requirements into high-quality digital experiences. The role focuses on operationalizing initiatives ranging from campaign-driven experiences to product and feature enhancements, ensuring work is effectively structured, coordinated and delivered across cross-functional teams. The Lead defines how initiatives move from concept to launch, establishing appropriate delivery approaches, sequencing, and coordination across Product, UX, Content, Development, Marketing, Analytics and external partners. Working as a connector between strategy and execution, the role translates requirements into actionable delivery plans, identifies gaps or dependencies, and ensures all components are in place for successful implementation. The role is accountable for driving progress across multiple concurrent initiatives, proactively managing risks, removing blockers, and maintaining stakeholder alignment.

Requirements

Completion of post-secondary education in a relevant discipline from a recognized academic institution, preferably in Digital Media, Product, Technology, Marketing, Business or related field.
Minimum 5 years' experience delivering initiatives within complex, cross-functional environments, with direct involvement in taking work from defined requirements through to launch.
Proven experience using project management and collaboration tools (e.g. Monday.com, Basecamp, or similar) to manage workflows, track progress, and drive delivery across cross-functional teams.
Strong understanding of how digital experiences are delivered across platforms (e.g. web, mobile, CMS-driven environments), including the interplay between UX, content, development and analytics.
Experience leading or owning the execution of digital experience or product initiatives (e.g., websites, landing pages, authenticated experiences, mobile applications or digital features), including coordinating delivery across multiple teams.
Experience working across disciplines such as EX/Design, content, development, analytics and/or marketing within digital environments.
Experience working with external vendors or agency partners, including coordinating deliverables, timelines and quality of output.
Experience working within agile, waterfall or hybrid delivery environments.
Strong ability to translate defined requirements into structured, actionable delivery plans, including identifying dependencies, sequencing work and clarifying ownership across teams.
Demonstrated ability to drive execution across cross-functional teams, proactively following up on deliverables, resolving blockers and maintaining momentum across multiple concurrent initiatives.
Strong problem-solving skills, with the ability to identify gaps, inconsistencies or missing components in requirements or deliverables and take action to address them.
Strong stakeholder communication skills, with the ability to clearly articulate delivery plans, risks, dependencies and trade-offs to both technical and non-technical audiences.

Responsibilities

Leading the end-to-end execution of digital experience initiatives across Canadian Blood Services’ public-facing digital channels, translating approved strategies and product requirements into high-quality digital experiences.
Operationalizing initiatives ranging from campaign-driven experiences to product and feature enhancements, ensuring work is effectively structured, coordinated and delivered across cross-functional teams.
Defining how initiatives move from concept to launch, establishing appropriate delivery approaches, sequencing, and coordination across Product, UX, Content, Development, Marketing, Analytics and external partners.
Translating requirements into actionable delivery plans, identifying gaps or dependencies, and ensuring all components are in place for successful implementation.
Driving progress across multiple concurrent initiatives, proactively managing risks, removing blockers, and maintaining stakeholder alignment.
Aligning execution with strategic objectives, orchestrating cross-functional inputs, and ensuring high-quality, end-to-end outcomes that enhance user experience and business impact.
Coordinating delivery across multiple initiatives, fostering alignment on priorities and timelines while collectively identifying and resolving risks and dependencies to achieve shared, high-impact outcomes.
Facilitating collaborative planning and delivery by supporting teams in developing clear plans, establishing effective communication and governance practices, and navigating risks, dependencies, and changes to enable aligned and successful outcomes.
Ensuring digital solutions meet quality, UX, accessibility, and platform standards by validating feasibility and alignment with user and business needs, while enabling performance tracking through analytics and measurement.
Driving continuous improvement and scalable delivery practices while fostering a collaborative, adaptable, and high-performing team environment.