Lead Business Consultant

Perficient • Town and Country, MO

10d • $100,000 - $130,000

About The Position

Perficient is hiring a Lead Business Consultant for its Salesforce practice, which delivers in small, AI-first teams. The consultant owns the requirements and sign-offs for a delivery team’s scope, defines what gets built, determines whether the solution meets the need, manages scope and change requests, and obtains client approval. AI tools are used to draft requirements, stories, configuration, tests, and documentation; the consultant reviews, corrects, and approves generated work and remains accountable for it.

The role includes Salesforce Marketing Cloud delivery, including email development, data extensions, automations, journeys, campaign configuration, instance creation, data modeling, and integrations with the broader Salesforce ecosystem. The consultant also advises on marketing automation best practices, governance, and compliance. They run discovery and requirements sessions, author and own PRDs, validate gaps against standard functionality, prototype in the platform, manage scope decisions, secure business approval for stories, and lead UAT through written acceptance. On larger programs, they may contribute to solution discussions across teams.

The position calls for substantial client-facing consulting and Salesforce delivery experience, including independent discovery leadership, current practical use of AI tools in requirements and design, Salesforce solution development, and work on Marketing Cloud and Salesforce.com. Experience with Interaction Studio and openness to travel are required. The role is full-time. The stated US base salary range is $100,000 to $130,000, with actual compensation dependent on factors including skills, experience, location, training, licensure, and certifications. Perficient describes its culture as collaborative and inclusive and offers competitive compensation, paid time off, holidays, and employee rewards and recognition programs.

Requirements

• 6–9 years of relevant experience, including client-facing consulting.
• Salesforce delivery experience owning requirements through client sign-off.
• Experience independently running discovery and requirements sessions.
• Demonstrated current use of AI tools in requirements and design work.
• Strong written and spoken communication skills and ability to explain complex topics to technical and non-technical audiences.
• At least 2 years of experience developing Salesforce solutions.
• At least 2 years of experience working on Marketing Cloud and Salesforce.com platforms.
• Experience with Interaction Studio.
• Willingness to travel.
• Ability to define requirements and assess whether they are buildable, supported by hands-on platform experience.
• Ability to lead client sign-off conversations and defend scope.
• Practical, non-negotiable use of AI tools to work faster and improve outcomes.

Nice To Haves

• Experience using Marketing Cloud and AMPscript.
• Marketing Cloud certifications, including Email Specialist, Marketing Cloud Developer, or Marketing Cloud Consultant.
• Salesforce Business Analyst certification.
• Hands-on declarative build experience.
• Experience defending scope against change pressure on a live engagement.

Responsibilities

• Run discovery for the team's scope and own the requirements summary, correcting it against stakeholder input and approving it.
• Author the PRD for the scope and own the decisions documented in it.
• Identify gaps against standard functionality and confirm that each claimed gap is real.
• Prototype in the platform to resolve requirements where appropriate.
• Determine what is in scope and what constitutes a change request, and raise commercial consequences promptly.
• Record business approval on every story and keep consultants unblocked.
• Run client UAT, personally triage issues, and own written acceptance.
• Participate in solution discussions across teams on larger programs.
• Develop, test, and document email development; set up and query data extensions; and build marketing automations, journeys, and campaign configurations.
• Administer creation of a new Marketing Cloud instance.
• Design and implement the data model.
• Understand and implement key integrations between Marketing Cloud and the broader Salesforce ecosystem.
• Advise on best practices, governance, and compliance for marketing automation platforms.
• Use AI to transcribe sessions and draft requirements summaries, PRDs, and stories; review and correct generated material and make decisions about it.
• Check generated summaries for important outlier input and critically review generated work before approval.
• Work with the AI tools used by the engagement, such as Claude, Microsoft Copilot, GitHub Copilot, platform assistants, or a client's own stack.
• Explain complex topics to technical and non-technical audiences and hold client sign-off conversations, including when declining requests.

Benefits

• Paid time off and holidays.
• Competitive compensation.
• Generous work/life opportunities.
• Outstanding benefits package (specific benefit details are not enumerated in the posting).
• Rewards and recognition programs, including billable bonus opportunities.
• Collaborative work environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed