Key Account Performance Manager – National

Townsquare Ignite•Dallas, TX

21h•Remote

About The Position

The Key Account Performance Manager for Townsquare Ignite’s National Team is a remote, client-facing role focused on retention, growth, and strategic support for key national accounts across Home Services, Legal, Quick Service Restaurants (QSR), and other performance-driven verticals. The manager serves as the primary post-sale strategic partner for a portfolio of advertisers, developing a deep understanding of each client’s business, industry, goals, competitive landscape, customer journey, and revenue objectives. The role leads the strategic direction of client campaigns and helps ensure that internal teams plan, set up, launch, manage, and optimize campaigns in alignment with client objectives. Although the manager does not directly manage campaigns within advertising platforms, they coordinate closely with Campaign Managers, Search Strategists, Buyers, Interactive Strategists, and other specialists. A strong understanding of the role and capabilities of digital channels within a full-funnel strategy is important. Success is measured by client satisfaction, campaign performance, retention, new account growth, and revenue expansion. Townsquare Ignite combines owned digital properties, a proprietary programmatic advertising platform, and in-house demand and data management capabilities. Its offerings include first-party audience data, an integrated advertising platform, access to major advertising exchanges and mobile app inventory, targeted advertising solutions, multi-platform campaign delivery, and in-house creative support. The position is remote and requires close, collaborative work with a team, including regular virtual team meetings with the camera on. Townsquare describes its work environment as dynamic, competitive, supportive, and focused on professional development, training, and internal advancement.

Requirements

At least 4 years of experience supporting digital media, key accounts, or national/strategic advertisers.
Familiarity with paid search, paid social, programmatic, or multi-channel campaigns.
Strong understanding of how digital strategies and KPIs vary by industry, customer journey, sales cycle, and advertiser objectives.
Ability to interpret performance data and translate findings into actionable, client-facing insights and recommendations.
Strong relationship-building, presentation, and communication skills.
Highly organized, with the ability to manage a portfolio of high-value accounts across multiple verticals simultaneously.
A proactive, consultative mindset and enthusiasm for helping clients grow.
Ability to work closely and collaboratively with a team in a remote role.
Eligibility to work in the United States.

Nice To Haves

Experience supporting advertisers in Home Services, Legal, QSR, or other performance-driven advertising verticals.
Experience working directly with sophisticated advertisers and key client stakeholders.
BA/BS degree.

Responsibilities

Serve as the primary post-sale client-facing contact for key accounts, building relationships that support retention, satisfaction, and long-term growth.
Develop an understanding of clients’ business models, verticals, competitive landscapes, customer journeys, and revenue objectives to inform digital strategy.
Lead the strategic direction of client campaigns with a focus on business outcomes, performance, and revenue growth.
Provide strategic support across Home Services, Legal, QSR, and other relevant verticals, adapting recommendations to category-specific dynamics and objectives.
Facilitate communication between clients and internal teams to align goals, deliverables, timelines, and performance expectations.
Identify upsell and cross-sell opportunities that add client value and drive incremental investment.
Conduct regular performance reviews and provide actionable recommendations tied to business goals and KPIs.
Coordinate with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists to support proper campaign setup and launch.
Support strategy development based on client objectives, vertical considerations, competitive landscape, target audiences, and market conditions.
Ensure internal teams understand client objectives, audiences, KPIs, and broader business goals.
Translate client business needs into a cohesive digital strategy across appropriate channels and solutions.
Monitor high-level campaign performance to assess whether KPIs are being met and strategies remain aligned with business objectives.
Provide proactive, data-backed insights and recommendations to clients on a routine basis.
Interpret campaign performance in the context of the client’s industry, business model, customer journey, seasonality, and competitive environment.
Communicate optimizations, status updates, opportunities, and next steps directly with clients.
Identify opportunities to evolve campaign strategy, expand solutions, and increase investment as performance and client needs change.
Help preserve client goodwill and strengthen long-term relationship value.
Maintain a minimum $3,000,000 book of business.
Conduct monthly reporting calls and share reports with all clients.
Maintain 95% month-over-month client retention.
Onboard at least one new client per month.
Participate in regular virtual team meetings with the camera on to support collaboration and active communication.
Act in the best interest of the business and uphold high professional and ethical standards.