Junior Media Planner

Moroch Partners•Dallas, TX

3h•$0 - $46,000•Hybrid

About The Position

This role supports the development and execution of media plans by preparing and maintaining essential planning materials, campaign documentation, flowcharts, budget trackers, and reporting tools that keep work organized and accurate. The position gathers audience, market, and competitive data, updates planning systems, and monitors campaign pacing, delivery, and budget utilization to help ensure media activity aligns with approved strategies and client objectives. This role also coordinates with planners, buyers, vendors, and internal teams to confirm campaign readiness, resolve discrepancies, and support billing, reconciliation, and proof-of-performance requirements. Through strong attention to detail, adherence to process standards, and continued learning of media planning fundamentals, the job contributes to reliable campaign execution, operational efficiency, and high-quality client deliverables.

Requirements

Media Coursework — Academic coursework, internship work, or documented training in media planning, media research, digital advertising, analytics, or marketing communications is preferred because the role requires immediate support of planning documents, reporting tools, and channel coordination across broadcast, digital, and out-of-home media.
Relevant Degree — Bachelor's degree in marketing, advertising, communications, business, or a closely related field, or equivalent training and experience that demonstrates foundational knowledge of paid media, audience analysis, and campaign coordination.
Multi Channel Support — Demonstrated experience supporting work across two or more paid media channels such as digital, broadcast, audio, print, or out-of-home, with evidence of maintaining accurate documentation, meeting deadlines, and escalating delivery or billing issues appropriately.
Planning Experience — 0-2 years of experience in media, advertising, marketing, or agency support roles, including internships, with verifiable involvement in campaign planning, trafficking, reporting, budget tracking, or vendor coordination.
Agency Training — Completion of employer, vendor, or industry training in media planning tools, billing workflows, ad operations, or campaign quality control is acceptable formal credential evidence when it can be verified and directly supports execution accuracy in junior media planning work.
Platform Credentials — Current entry-level certifications in relevant advertising or analytics platforms, such as Google Ads, Google Analytics, or equivalent media training, may be used as supplemental evidence of readiness to work in planning and reporting systems but are not required if comparable hands-on experience is documented.

Nice To Haves

Campaign Pacing Analysis
Media Budget Reconciliation
Audience Research
Spreadsheet Management
Insertion Order Management
Media Reporting
Documentation Management
Data Quality Control
Campaign Coordination
Planning Systems Management
Media Planning Support
Client Focus
Effective Communication
Analytical Thinking
Problem Solving
Adaptability
Precision & Accuracy
Accountability & Follow Through
Priority Setting
Continuous Learning
Functional & Technical Knowledge
Technology Readiness
Teamwork & Collaboration

Responsibilities

Develop media planning support materials — Assist in the preparation and maintenance of media plans, flowcharts, authorization documents, budget tracking tools, and campaign records. Ensure planning materials are accurate, current, and organized so planners, buyers, and account teams can execute campaigns efficiently.
Compile audience, market, and competitive data — Gather audience insights, market information, media consumption data, and competitive intelligence from approved sources to support planning analyses and help identify opportunities relevant to client objectives and local market conditions.
Maintain planning and reporting systems — Enter, update, validate, and organize information within planning tools, spreadsheets, flowcharts, pacing reports, and media systems. Help ensure campaign data remains accurate, accessible, and aligned with approved plans and documentation standards.
Support campaign execution and readiness — Partner with planners, buyers, vendors, and internal teams to confirm campaign requirements, creative assets, approvals, specifications, and launch timelines are complete and ready for execution. Escalate risks, delays, or missing information promptly.
Monitor campaign pacing and delivery — Track campaign delivery, timing, budget utilization, and key milestones against approved plans. Identify underdelivery, overdelivery, scheduling concerns, or reporting discrepancies and communicate findings to planners and partner teams for resolution.
Support media budget stewardship — Assist with invoice verification, billing documentation, reconciliation support, and budget tracking activities. Compare vendor charges and supporting records against approved plans and escalate discrepancies to help maintain financial accuracy and accountability.
Assist with reporting and client deliverables — Prepare campaign summaries, delivery reports, proof-of-performance documentation, presentation materials, and other supporting resources used in client communications, stewardship meetings, and post-campaign reporting.
Develop media planning expertise and industry awareness — Develop foundational knowledge of media planning principles, audience strategy, channel capabilities, campaign measurement, and integrated communications through training, observation, and participation in planning activities. Apply new knowledge and industry trends to assigned responsibilities while preparing for increased planning ownership.
Follow media process and quality standards — Apply established agency procedures, documentation standards, workflow requirements, and quality-control practices to reduce errors, improve consistency, and support reliable campaign execution. Contribute ideas that improve team effectiveness and operational efficiency.
Values Leadership — Demonstrate and reinforce Moroch's values of Humanity, Diversity, Integrity, Tenacity, and Curiosity through collaboration, learning, accountability, responsiveness, and professional conduct.