International Digital Marketing Intern - The Toro Company

The Toro Company • Bloomington, MN

6d

About The Position

The International Digital Marketing Intern supports The Toro Company’s digital marketing work across customer journeys, SEO, social media, digital platforms, content creation, and website maintenance. The intern helps ensure customers receive relevant communications and content throughout the buying and ownership journey, and assists with improving web visibility and user engagement through SEO research and optimization.

The role supports social media strategy and execution, including developing and publishing content, building content calendars, monitoring engagement and trends, helping manage community interactions, and researching competitors and the industry. It also involves supporting digital marketing platforms such as digital asset management and sales enablement systems; organizing and maintaining digital assets; managing user access; developing reports; and creating customer-facing landing pages and resource centers. The intern coordinates AI-powered content localization from translation initiation through regional review, approval, and publication.

The intern creates and adapts digital content for social media, email, web, and other channels using established templates and brand guidelines, and supports graphic design, video editing, and content formatting. The position also assists with routine website updates and other marketing projects as needed. The internship program runs from May 17, 2027, through August 6, 2027, and candidates must be available for the full program and legally authorized to work in the United States; visa sponsorship is not available.

Requirements

• Currently pursuing a degree in marketing, communications, business, or a related field.
• Strong written and verbal communication skills and ability to collaborate effectively across teams and cultures.
• Interest in content marketing, SEO, and digital marketing strategies.
• Familiarity with social media platforms and content planning.
• Interest in customer journey mapping, buyer personas, and marketing analytics.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects, tasks, and deadlines.
• Proficiency with Microsoft Office applications, particularly Excel, PowerPoint, and Word.
• Interest in building brand and customer personas and helping define tone of voice for style guides.
• Ability to think critically, solve problems, and adapt quickly.
• Basic design skills and ability to create simple social media graphics.
• Interest in learning and adapting to current digital marketing trends and platforms.
• Availability to start May 17, 2027, and participate through August 6, 2027.
• Must be legally authorized to work in the United States; visa sponsorship is not available.

Nice To Haves

• Experience with or interest in content management systems, digital asset management (DAM), or sales enablement platforms.
• Familiarity with AI productivity tools such as Microsoft Copilot.

Responsibilities

• Support the creation and maintenance of customer journey workflows in HubSpot.
• Assist with SEO strategy implementation and optimization, including keyword research, metadata updates, content audits, and performance analysis.
• Support social media strategy development and execution by creating, scheduling, and publishing content.
• Help build monthly content calendars aligned with brand objectives; monitor engagement and trends; and assist with community interactions as needed.
• Conduct competitor and industry research to inform content ideas and strengthen the social media approach.
• Support digital marketing platforms, including digital asset management and sales enablement systems.
• Assist with content structures, metadata standards, and user experiences; upload, tag, organize, and maintain digital assets; manage user access and permissions; and develop reports and usage insights.
• Create customer-facing landing pages and resource centers.
• Coordinate AI-powered content localization projects from translation initiation through regional review, approval, and publication.
• Create digital content for social media, email, web, and other marketing channels using established templates and brand guidelines.
• Support graphic design projects, video editing, content formatting, and asset adaptation for different audiences and platforms.
• Assist with routine website maintenance and updates to maintain content accuracy, brand consistency, and user experience.
• Assist with other marketing-related tasks and projects as needed.

Benefits

• Eight hours of paid time to volunteer in the community.
• Flexible summer schedule at certain locations, with the possibility of leaving by noon on Friday after working more during the first few days of the week.
• Competitive hourly compensation, with an anticipated rate of $20–$24.
• Casual corporate environment and dress-for-your-day flexibility.

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed