Interactive Marketing Specialist I - Corporate (Las Vegas)

Caesars Entertainment•Las Vegas, NV

About The Position

The Interactive Marketing Specialist I executes and supports promotional and digital marketing campaigns developed by enterprise and property partners. The role builds strategic relationships across Marketing disciplines and property teams and trains partners to support flawless property-level execution. The position reports directly to the Assistant Manager, Interactive Marketing. It supports digital marketing offers during normal business hours and occasionally outside normal business hours as needed.

Requirements

  • At least three years of work experience in marketing, analytics, or an IT field; direct marketing experience is preferred.
  • Associate degree or equivalent work experience required.
  • Ability to communicate effectively with all levels within the organization.
  • Detail-oriented, with strong time-management skills.
  • Ability to use a Windows-based PC and intermediate proficiency with Microsoft Office products.
  • Willingness to learn new technologies and train property operators.
  • Availability to support digital marketing offers during normal business hours and occasionally outside normal business hours as needed.

Nice To Haves

  • Working knowledge of the casino industry.
  • Passion for Interactive Marketing products and/or digital technology.
  • Experience or knowledge in Salesforce products.

Responsibilities

  • Build and review promotional offer requests and handle inquiries within established timelines.
  • Set up mobile offers, kiosk offers, slot offers, and RTCM offers.
  • Assist with promotional kiosk and Trilogy-related projects, including training, adoption, support, establishing standards, identifying efficiencies, and creating documentation.
  • Learn and apply knowledge of all functions related to Interactive Marketing digital offer channels.
  • Collaborate with external partners to gather required information for upcoming marketing offers.
  • Assist with seed testing, User Acceptance Testing (UAT), and rollouts of new Interactive Marketing products.
  • Perform administrative functions, including maintaining team documentation and shared network resources.
  • Prepare data in an informational format for distribution to all levels of management within the organization.
  • Perform product readiness testing in the slot lab or on property as needed.
  • Perform other team-related tasks as assigned or requested by the manager.
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