Insights Director

Ipsos•Chicago, IL

2d•Hybrid

About The Position

This role is responsible for understanding client requests, leading the development of research plans and proposals, managing projects from start to finish, and writing and presenting strategic reports. The position also involves developing client relationships to grow revenue. The company is committed to diversity and inclusion, providing equal opportunity to all employees and fostering an inclusive environment.

Requirements

8+ years of experience in a top research consultancy, or as a brand strategist in an ad agency, consultancy or market research environment, ideally with CPG/FMCG clients and/or shopper/packaging/ NPD/ retail research.
BA/BS in a related field.
Experience with quantitative and qualitative analysis.
Proven ability to take responsibility, think analytically, and communicate clearly.
Understanding of questionnaire design and creation.
Knowledge and interest in new-tech and digital research solutions.
Strong writing and analytical ability – knowing how to convert data and analysis into stories.
Written and oral communication – used to correspond clearly and concisely with clients, outside vendors, and internal departments.
Good understanding of quantitative metrics and experience in combined qual-quant projects execution and analysis preferred.
Strong experience in qualitative consumer research.
IT skills focusing on Word, Excel and PowerPoint.
Must be able to work independently, yet be comfortable asking questions.
Must be a US Citizen to comply with US Federal Government requirements.

Nice To Haves

Video editing is a plus.

Responsibilities

Understand the background and intent of client requests, including participating in kick-off calls and reviewing proposals and market research briefs.
Develop a deeper understanding of clients’ categories and key competitors.
Lead the development of research plans and proposals, adhering to best practices and guidelines.
Manage and direct projects from start to finish, including close collaboration with the PM/fieldwork department.
Write and present strategic reports of findings in PowerPoint.
Assist with and eventually lead debrief presentations.
Develop client relationships outside of individual studies to grow revenue.
Create instruction materials for internal and external field partners.
Attend client briefings and debriefs.