Influencer Relations Specialist

Walker Sands•Chicago, IL

3d•$48,000 - $50,000•Hybrid

About The Position

Walker Sands is seeking an Influencer Relations Specialist to support the day-to-day work of influencer programs for B2B clients. The role is based in the Chicago office on a hybrid schedule, onsite two days per week, and supports influencer campaigns for B2B technology and services companies. The specialist researches and evaluates creator partners, conducts outreach, manages relationships, and maintains creator records. The role also supports campaign execution from onboarding and briefing through content approvals, publishing, and wrap-up; tracks deliverables and deadlines; coordinates feedback; and helps with contracting. Additional responsibilities include collecting performance data, preparing reports, researching trends and creators, and supporting client and new-business opportunities. Occasional travel may be required to provide onsite support at client events and conferences. The expected starting salary is $48,000–$50,000 per year. The role is eligible for a company-performance-based bonus and includes benefits and professional growth opportunities.

Requirements

1–2+ years of full-time experience in influencer marketing, public relations, social media, or a related field.
Strong interpersonal skills and the ability to build and maintain professional relationships.
Clear, professional written and verbal communication skills.
Strong organizational skills and attention to detail.
Ability to manage assigned tasks independently, follow through on commitments, and keep relevant team members informed of progress.
Familiarity with major social media platforms, particularly LinkedIn, Instagram, TikTok, and YouTube.
Comfort working with spreadsheets, project management tools, and basic campaign performance data.
Interest in B2B technology, professional content creators, and influencer marketing trends.

Responsibilities

Research and identify potential influencer partners, including content creators, industry practitioners, subject-matter experts, and other voices influential among B2B audiences.
Evaluate creators based on audience relevance, professional credibility, content quality, engagement, and previous brand partnerships.
Develop creator shortlists and recommendations for review.
Conduct initial outreach to creators and talent representatives to determine interest, availability, rates, and potential partnership opportunities.
Coordinate ongoing communications and build positive relationships with creators and their representatives.
Maintain accurate records of creator contacts, rates, expertise, campaign performance, and previous collaborations.
Support day-to-day influencer campaign execution, including onboarding, briefing, content development, approvals, publishing, and wrap-up.
Help prepare creator briefs outlining campaign objectives, key messages, deliverables, timelines, and content requirements.
Track creator deliverables, deadlines, and approvals, and follow up proactively to keep campaigns on schedule.
Coordinate feedback and revisions between creators, clients, and internal teams.
Review creator content against approved briefs, brand guidelines, and advertising disclosure requirements.
Support contracting by gathering information, communicating requested changes, and coordinating signatures.
Provide onsite support for influencer activations at client events and conferences, with occasional travel as needed.
Collect and organize creator content performance data and help prepare campaign reports with results, takeaways, and improvement opportunities.
Research emerging creators, platforms, and influencer marketing trends to identify potential client opportunities.
Support new-business proposals and existing client opportunities with creator research, availability checks, preliminary rate information, and campaign examples.

Benefits

Bonus eligibility based on company performance.
Clear career paths, mentorship programs, and learning events.
Flexible PTO, eight paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
Comprehensive medical, dental, and vision plans, mental health resources, and pet insurance.
Employer-matched 401(k) and access to financial planning services.
Life insurance, disability coverage, and other benefits providing financial security.
Employee Assistance Program with confidential support for employees and their households, including counseling and mental health resources.
Paid leave for new parents and caregivers, plus policies supporting fertility treatment, pregnancy loss, and adoption challenges.
Regular performance reviews, clear goal-setting, and ongoing coaching.
Two-week sabbatical and a $2,000 gift after five years.
Employee resource groups and volunteer opportunities.