Industry Sales Specialist - Metalworking Fluids (BASF-Chemetall)

BASF SE•Remote, AB

3d•CA$120,000 - CA$160,000•Remote

About The Position

BASF/Chemetall, the Surface Treatment global business unit of BASF’s Coatings division, is a leading supplier of applied surface treatments worldwide. They develop and manufacture tailor-made technology and system solutions for applied surface technology, used in industries such as automotive, aerospace, aluminum finishing, and metal forming. The Industry Sales Specialist - Metalworking Fluids will join the Sales team, covering North America remotely. This role is responsible for growing sales by promoting and selling Metalworking Fluids (MWF) products through systematic up-selling and cross-selling strategies.

Requirements

Experience in Metal Working Fluids is required.
High level of efficiency in sales process.
Project management skills.
Demonstrated business acumen.
Sales acumen (account & relationship management, value-based selling, etc.)
Customer focus
Organizational awareness
Strong written and oral communication skills.
Strong collaboration mindset.
Flexibility and ability to travel up to 50%, 25% overnight travel.

Nice To Haves

Bachelor’s degree in chemical engineering, chemistry, engineering, or business administration is preferred.

Responsibilities

Lead customer development strategy in collaboration with the Key Industry Sales Manager, including account segmentation, target setting, and multi-site growth planning.
Own and support sales forecasting and pipeline accuracy by partnering with local sales teams and actively managing opportunities in Salesforce.
Proactively identify, qualify, and advance up-sell and cross-sell opportunities across complex, multi-location customer organizations using data-driven account insights.
Prospect and introduce new products and solutions.
Monitor competitive activity, pricing, and solution positioning; develop and execute competitive response strategies.
Support the negotiation, structuring, and closing of complex sales agreements with strategic and multi-site accounts.
Own and coordinate commercial and technical approval processes, ensuring timely decision-making and seamless execution across internal stakeholders.
Act as the primary strategic liaison between assigned accounts and all Chemetall functions.
Develop and sustain executive-level relationships with key customer decision-makers, influencers, and site leaders.
Identify and support key customer business reviews to assess performance and align on strategic priorities.
Advise regional sales team on account(s) activities.
Share market insights and trends with Regional Marketing management.
Provides input into segment strategy.